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Experiencia: -Kromee (2025 – actualidad, part-time) Rol: Backend Developer Descripción breve: Formo parte del equipo de desarrollo backend de Kromee, una empresa colombiana especializada en soluciones IT a medida. Colaboro en el diseño, optimización y mantenimiento de sistemas que apoyan el crecimiento de clientes en diversos sectores. -SaaS para empresa de turismo en Islandia (proyecto real – MVP) Stack: Node.js, Express, PostgreSQL, Sequelize, Supabase, Render Rol: Desarrollador backend principal Descripción: Sistema de gestión diaria para una empresa islandesa de tours en cuatriciclo. Incluye reglas de disponibilidad de guías, algoritmo de asignación automática y generador de pickups para búsquedas de clientes. 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Leer más","explain":"Un freelancer Gold ya ha trabajado con por lo menos 4 clientes diferentes y consiguió muy buenos resultados. Para estos profesionales, su reputación es muy importante. ¡No te pierdas la oportunidad de conocer su talento en tu próximo proyecto! Leer más"},"completed":4,"hourlyRate":{"rate":20000,"currency":"ARS"},"badges":[{"type":"membership_premium","profile":"worker","active":true},{"type":"course_completed","profile":"worker","active":true}],"shouldShowHireMeDialog":false},"profileUrl":"https://www.workana.com/freelancer/870a0e14614474333c892571c15c3426","logoUrl":"https://cf.workana.com/logos/9a1293c16a7b49f055a6c4ace57d5468/rg/Gemini_Generated_Image_zi7816zi7816zi78_160_160.png","truncatedCompanyDescription":"Soy desarrollador backend enfocado en resolver problemas reales con soluciones prácticas, funcionales y escalables. 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J. P.","tagline":null,"companyDescription":"Máster en Marketing Digital y licenciado en biotecnología con habilidades en diseño web, creando sitios web visualmente atractivos y fáciles de usar con WordPress y Elementor, Shopify, Tienda Nube y PrestaShop. Desarrolló de wirefrimes con Figma, auditorías SEO a sitios e investigación de mercado. Hablante nativo de español con nivel intermedio de inglés (nivel B1). Experto en diseño gráfico, creando elementos visuales llamativos para medios digitales e impresos. Conocimientos en estrategias de marketing digital, incluida la gestión de redes sociales, campañas por correo electrónico y optimización SEO. Antecedentes en ciencias de la salud, con experiencia en terminología médica e investigación. ‍ Tutor experimentado, ayudando a estudiantes a sobresalir en diversas materias. Como asistente virtual bilingüe (español/inglés) de marketing digital y clínico, aporto una combinación única de habilidades y experiencia. Con una formación en educación científica, me apasiona compartir conocimientos y fomentar la curiosidad. Mi especialidad radica en crear contenido atractivo e informativo adaptado a públicos diversos. Ya sea que necesites artículos, lecciones o materiales educativos, me dedico a entregar contenido de alta calidad que educa e inspira. Ningún tema es demasiado complejo, y sobresalgo en la comunicación de conceptos técnicos de una manera clara y comprensible. Déjame ayudarte a dar vida a tus ideas y cautivar a tu audiencia con contenido científico convincente.","logos":{"normal":{"url":"https://workana.s3.amazonaws.com/logos/aaca987a88eadfb8c428c792f042780a/eu/IMG_20240425_150517_160_160.png","width":160,"height":160},"thumb":{"url":"https://workana.s3.amazonaws.com/logos/aaca987a88eadfb8c428c792f042780a/nb/IMG_20240425_150517_30_30.png","width":30,"height":30},":original":{"url":"https://workana.s3.amazonaws.com/logos/aaca987a88eadfb8c428c792f042780a/cx/IMG_20240425_150517.png","width":868,"height":1280},"profile":{"url":"https://workana.s3.amazonaws.com/logos/aaca987a88eadfb8c428c792f042780a/hg/IMG_20240425_150517_192_192.png","width":192,"height":192},"large":{"url":"https://workana.s3.amazonaws.com/logos/aaca987a88eadfb8c428c792f042780a/df/IMG_20240425_150517_300_300.png","width":300,"height":300}},"country":"AR","lastActive":"2025-12-22 16:33:10","created":"2023-05-16 11:30:45","open":0,"active":0,"completed":"0","rating":"0.00","paid":0,"verifiedPaymentMethod":true,"worker":{"id":6504442,"slug":"lic-juan-pablo-nanez","canInvite":false,"skills":{"513":{"id":513},"518":{"id":518},"485":{"id":485},"362":{"id":362},"909":{"id":909},"757":{"id":757},"748":{"id":748},"467":{"id":467},"908":{"id":908},"468":{"id":468},"954":{"id":954},"526":{"id":526},"529":{"id":529},"535":{"id":535},"469":{"id":469},"308":{"id":308},"78":{"id":78},"182":{"id":182},"842":{"id":842},"237":{"id":237},"72":{"id":72},"894":{"id":894},"963":{"id":963},"509":{"id":509},"510":{"id":510},"437":{"id":437},"499":{"id":499},"525":{"id":525},"376":{"id":376}},"history":"Digital Marketing Specialist - Kalus Adventure (África) Enero 2020 - Marzo 2021 En Kalus Adventure, una empresa de safaris en África, fui responsable de construir desde cero su presencia en línea. Comencé realizando un análisis exhaustivo del público objetivo y los competidores. Luego, desarrollé un plan de marketing digital integral que incluía la creación de perfiles en redes sociales, un calendario de contenido y estrategias de participación. Implementé campañas en redes sociales que incrementaron los seguidores en un 50% y el tráfico web en un 30% en solo tres meses. Además, los ingresos aumentaron un 20% gracias a un incremento en las reservas. Este rol me permitió demostrar mis habilidades en marketing digital, análisis de datos y ejecución de campañas efectivas. Marketing VA - El Ojo Austral (Argentina) Enero 2021 - Presente Actualmente, estoy llevando a cabo una campaña de marketing digital para un doctor en humanidades. Mis responsabilidades incluyen la creación de contenido atractivo y la gestión de la visibilidad en redes sociales. Mi objetivo es ampliar el alcance de su trabajo a nivel internacional, utilizando estrategias de marketing digital personalizadas. Freelance Digital Marketer - Mi Alacena (Argentina) Junio 2019 - Diciembre 2020 Trabajé con Mi Alacena, una tienda de productos nostálgicos, ayudando a continuar y mejorar su plan de marketing existente. Diseñé una hoja de cálculo para monitorear el punto de inflexión de la rentabilidad de la empresa. También creé una experiencia de usuario que evocara la nostalgia de antiguos almacenes, lo que aumentó significativamente la participación del cliente. Community Manager y Content Creator Diversos Clientes - 2016 - Presente He trabajado como Community Manager y creador de contenido para varias empresas, incluyendo el desarrollo de cursos en plataformas como Hotmart y la creación de contenido como eBooks de marketing. Mi experiencia incluye la creación de guiones, edición de videos y gestión de campañas publicitarias en múltiples plataformas como Meta Ads, TikTok Ads e Instagram Ads. 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