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Siendo responsable en los siguientes temas: administrativos, contables, relaciones publicas, marketing, estrategia de marca, estrategias de ventas, incremento en ventas, personal, ROI, inventarios, line sheet, compras, reglamentaciones gubernamentales, SAT, impuestos, declaraciones, las 360 áreas que implica un negocio","rawText":"En los últimos siente años he participado en gestionar y administrar dos grandes proyectos desde crear, implementar y dar seguimiento al crecimiento mes a mes de cada uno. Siendo responsable en los siguientes temas: administrativos, contables, relaciones publicas, marketing, estrategia de marca, estrategias de ventas, incremento en ventas, personal, ROI, inventarios, line sheet, compras, reglamentaciones gubernamentales, SAT, impuestos, declaraciones, las 360 áreas que implica un negocio","canEdit":false,"editUrl":"https://www.workana.com/freelancer/5e74ddb3787542f8a65de246d6b7464f/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"En lo más positivo para contribuir en construir y/o implementar estrategias de ventas y mercadotecnia en empresas trasnacionales, con la finalidad de lograr metas financieras y de posicionamiento de producto en el Mercado, he demostrado las siguientes competencias: Mercadotecnia de producto y segmentación, dirección de ciclo del producto, ventas y entrenamiento para canal, atención y seguimiento a clientes, metas en ventas por objetivo.
PERFIL PROFESIONAL
EXPERIENCIA PROFESIONAL
GESTION DE PROYECTOS / 2007 – Actual !www.doorbrekfast.com
!-Responsable general de la Operación, Mercadotecnia y Resultados Financieros
Creación, diseño, mantenimiento, mercadotecnia y manejo de campañas dirigidas a elevar las ventas, E- Commerce de doorbreakfast, a través de agencias de publicidad
- Coordinación de personal, capacitación, entrenamiento y coaching
- Atención a clientes, seguimiento a necesidades de los mismo, creación de planes estratégicos para posicionamiento de producto y aumento de ventas del mismo.
- Implementación de estrategias de ventas, cambios de producto, adaptación a la demanda de Mercado y lanzamientos
- Desarrollo de comunicación, contenidos, estructura, funcionalidad, administración en sitios adworks, facebook, Twitter, publicaciones en general, distribución y desarrollo de materiales POP
- Manejo presupuesto, ROI
Logros: 60 visitas por día al sitio con incremento 20% de ventas mensuales
Creación de un producto original detectando una oportunidad de negocio a través de un sitio web por más de 5 años y 1000 00 visitas
Manejo de diversos proveedores, posicionamiento a nivel nacional
PR: Reportajes en diversos programas de television, radio y revistas de tiraje
GESTION DE PROYECTO EN AREA DE RETAIL

!-Desarrollo de marca e imagen e implementación de tienda a traves de un business plan -Elección de lineshit por temporada
-Definición de estrategias para posicionamiento de la misma y esfuerzos de marketing Definicion estratégica de diversos proveedores nacionales e internacionales
Desarrollo de plan de crecimiento a traves de Alianzas comerciales con diferentes proveedores de Administracion de presupuesto, temas legales, contabilidad
!NOKIA MÉXICO / 2005 -2007
!Nokia flagshipstore – Sales & Care team leader & Visual Technical Merchandising. 2006 – 2007
- Gerenciamiento de equipo de ventas: (18 vendedores y especialistas de producto), direccionar equipo de trabajo para satisfacer las necesidades del consumidor, dirección de piso, operaciones, aperturas, cierres, soporte técnico, retroalimentación, mantenimiento de tienda, horarios, entrenamientos.
- Implementación de estrategias para incrementar ventas y competencias del equipo.
- Coordinación de campañas de mercadotecnia para impulsar ventas en productos de lanzamiento
- Participación en la planeación, entrenamiento y lanzamiento de flagship store.
- Responsable de Visual Merchandising en Nokia Flagship Store (Implementación de lineamientos mundiales en tienda y campañas para lanzamiento de producto)
- Coordinación de calendarios, dinámicas, eventos
- Revisión de comunicación en cuanto a estilo y contenido.
- Trabajo con diversos proveedores.

Nokia Marketing Services - Training Coordinator México & Central America. 2005 - 2006
- Implementación de cursos en técnicas de ventas y productos para carriers, retail, tiendas departamentales.
- Creación de materiales de entrenamiento para Retail.
- Atención a clientes Telcel, Movistar, Iusacell y Unefon.
- Implementación de estrategias de retail regionales en México, como actividades de entrenamiento en el punto de venta de equipos y colocación de pop.
- Gerenciamiento de equipo de entrenamiento ( 6 entrenadores + 3 staff de soporte).
- Desarrollo de Competencias en el equipo para garantizar metas y resultados.
- Creación, coordinación y ejecución del Nokia Academy Classroom (salón de entrenamiento nombrado benchmark a nivel mundial).
- Manejo de diversos proveedores.
- Control y manejo de presupuesto.
- Desarrollo de promociónales e impresión de materiales pop.
-!Reporte de resultados bajo metas establecidas, trabajo con Nielsen, metas regionales en ventas.
H!EWLETT-PACKARD MÉXICO / 2002 – 2005
Mercadotecnia y Comunicación. (Canales de Distribución). 2004 - 2005
- Planeación estratégica de comunicación a canales de distribución.
- Coordinación de eventos, entrenamientos, lanzamientos, campañas y promociones.
- Organización y logística de eventos dirigidos a canales de distribución (kick off, Juntas de consejo, juntas de planeación, Boot Camp, Training Tour, etc).
- Dirección y ejecución del programa de comunicación “HP En Canal Contigo” Web.
- Implementación y supervisión de lineamientos “One voice”, para campañas publicitarias, materiales de entrenamiento, materiales pop.
- Administración web site para solicitud de material pop. (Campaing Central).
- Control y manejo de presupuesto.
- Manejo y creación de promociónales.
-!Administración de presupuesto.
Hewlett-Packard México. IMAP (vendor) 2002 – 2004
- Organización y logística de eventos empresariales para entrenamiento de fuerza de ventas (Boot Camp, Training Tour).
- Coordinación de lanzamiento de productos, creación de conceptos creativos.
- Información de productos y promoción de los mismos (conceptos, displays, stands)
- Seguimiento a clientes, ventas y procesos administrativos, logísticas, agendas, etc.
-!Manejo y creación de cotizaciones con diversos proveedores.
Hewlett-Packard México. Mercadotecnia y Relaciones Públicas. 2002
-Atención a clientes internos y externos.
- Información de productos y promoción de los mismos.
- Follo up a proyectos, verificación de documentos, organización de eventos.
-Revisión y supervisión del contenido de productos para efectos de mercadotecnia. (guiones, diálogos, i!nformación, contenido, CD interactivos, etc.)
EDUCACIÓN:
Diplomado: Universitaria: Idiomas:
Publicidad: Estrategia creativa y calidad. – Universidad Iberoamericana / cursando Relaciones Internacionales – Universidad Iberoamericana / 98-02
Inglés, Toelf 500pts","rawText":"En lo más positivo para contribuir en construir y/o implementar estrategias de ventas y mercadotecnia en empresas trasnacionales, con la finalidad de lograr metas financieras y de posicionamiento de producto en el Mercado, he demostrado las siguientes competencias: Mercadotecnia de producto y segmentación, dirección de ciclo del producto, ventas y entrenamiento para canal, atención y seguimiento a clientes, metas en ventas por objetivo. PERFIL PROFESIONAL EXPERIENCIA PROFESIONAL GESTION DE PROYECTOS / 2007 – Actual !www.doorbrekfast.com !-Responsable general de la Operación, Mercadotecnia y Resultados Financieros Creación, diseño, mantenimiento, mercadotecnia y manejo de campañas dirigidas a elevar las ventas, E- Commerce de doorbreakfast, a través de agencias de publicidad - Coordinación de personal, capacitación, entrenamiento y coaching - Atención a clientes, seguimiento a necesidades de los mismo, creación de planes estratégicos para posicionamiento de producto y aumento de ventas del mismo. - Implementación de estrategias de ventas, cambios de producto, adaptación a la demanda de Mercado y lanzamientos - Desarrollo de comunicación, contenidos, estructura, funcionalidad, administración en sitios adworks, facebook, Twitter, publicaciones en general, distribución y desarrollo de materiales POP - Manejo presupuesto, ROI Logros: 60 visitas por día al sitio con incremento 20% de ventas mensuales Creación de un producto original detectando una oportunidad de negocio a través de un sitio web por más de 5 años y 1000 00 visitas Manejo de diversos proveedores, posicionamiento a nivel nacional PR: Reportajes en diversos programas de television, radio y revistas de tiraje GESTION DE PROYECTO EN AREA DE RETAIL !-Desarrollo de marca e imagen e implementación de tienda a traves de un business plan -Elección de lineshit por temporada -Definición de estrategias para posicionamiento de la misma y esfuerzos de marketing Definicion estratégica de diversos proveedores nacionales e internacionales Desarrollo de plan de crecimiento a traves de Alianzas comerciales con diferentes proveedores de Administracion de presupuesto, temas legales, contabilidad !NOKIA MÉXICO / 2005 -2007 !Nokia flagshipstore – Sales & Care team leader & Visual Technical Merchandising. 2006 – 2007 - Gerenciamiento de equipo de ventas: (18 vendedores y especialistas de producto), direccionar equipo de trabajo para satisfacer las necesidades del consumidor, dirección de piso, operaciones, aperturas, cierres, soporte técnico, retroalimentación, mantenimiento de tienda, horarios, entrenamientos. - Implementación de estrategias para incrementar ventas y competencias del equipo. - Coordinación de campañas de mercadotecnia para impulsar ventas en productos de lanzamiento - Participación en la planeación, entrenamiento y lanzamiento de flagship store. - Responsable de Visual Merchandising en Nokia Flagship Store (Implementación de lineamientos mundiales en tienda y campañas para lanzamiento de producto) - Coordinación de calendarios, dinámicas, eventos - Revisión de comunicación en cuanto a estilo y contenido. - Trabajo con diversos proveedores. Nokia Marketing Services - Training Coordinator México & Central America. 2005 - 2006 - Implementación de cursos en técnicas de ventas y productos para carriers, retail, tiendas departamentales. - Creación de materiales de entrenamiento para Retail. - Atención a clientes Telcel, Movistar, Iusacell y Unefon. - Implementación de estrategias de retail regionales en México, como actividades de entrenamiento en el punto de venta de equipos y colocación de pop. - Gerenciamiento de equipo de entrenamiento ( 6 entrenadores + 3 staff de soporte). - Desarrollo de Competencias en el equipo para garantizar metas y resultados. - Creación, coordinación y ejecución del Nokia Academy Classroom (salón de entrenamiento nombrado benchmark a nivel mundial). - Manejo de diversos proveedores. - Control y manejo de presupuesto. - Desarrollo de promociónales e impresión de materiales pop. -!Reporte de resultados bajo metas establecidas, trabajo con Nielsen, metas regionales en ventas. H!EWLETT-PACKARD MÉXICO / 2002 – 2005 Mercadotecnia y Comunicación. (Canales de Distribución). 2004 - 2005 - Planeación estratégica de comunicación a canales de distribución. - Coordinación de eventos, entrenamientos, lanzamientos, campañas y promociones. - Organización y logística de eventos dirigidos a canales de distribución (kick off, Juntas de consejo, juntas de planeación, Boot Camp, Training Tour, etc). - Dirección y ejecución del programa de comunicación “HP En Canal Contigo” Web. - Implementación y supervisión de lineamientos “One voice”, para campañas publicitarias, materiales de entrenamiento, materiales pop. - Administración web site para solicitud de material pop. (Campaing Central). - Control y manejo de presupuesto. - Manejo y creación de promociónales. -!Administración de presupuesto. Hewlett-Packard México. IMAP (vendor) 2002 – 2004 - Organización y logística de eventos empresariales para entrenamiento de fuerza de ventas (Boot Camp, Training Tour). - Coordinación de lanzamiento de productos, creación de conceptos creativos. - Información de productos y promoción de los mismos (conceptos, displays, stands) - Seguimiento a clientes, ventas y procesos administrativos, logísticas, agendas, etc. -!Manejo y creación de cotizaciones con diversos proveedores. Hewlett-Packard México. Mercadotecnia y Relaciones Públicas. 2002 -Atención a clientes internos y externos. - Información de productos y promoción de los mismos. - Follo up a proyectos, verificación de documentos, organización de eventos. -Revisión y supervisión del contenido de productos para efectos de mercadotecnia. 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