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Ao longo da nossa jornada, tivemos o privilégio de construir parcerias sólidas e entregar resultados que não apenas cumprem metas, mas que impulsionam negócios para o próximo nível. Abaixo, detalhamos algumas dessas histórias. 1. Gestão de Marketing e Performance | Preparatório Concursos Período: Janeiro 2020 - Presente O Desafio: O cliente, uma marca de conteúdo para concursos públicos, precisava se estabelecer no mercado digital, construir autoridade e transformar seguidores em alunos pagantes. A concorrência era alta e a marca precisava de uma identidade forte e um funil de vendas eficaz. Nossa Solução: - Branding & Identidade Visual: Criamos do zero a identidade visual completa (logo, cores, tipografia) para transmitir confiança e profissionalismo. - Estratégia de Conteúdo: Desenvolvemos um calendário editorial para Instagram, Blog e YouTube, com conteúdo educativo, motivacional e focado em resolver as dores dos concurseiros. - Tráfego Pago (Google & Meta Ads): Estruturamos campanhas de alta segmentação para captação de leads (com iscas digitais como eBooks e simulados) e campanhas de remarketing para conversão em cursos. - Desenvolvimento Web: Criamos o site institucional e landing pages otimizadas para conversão, com foco em SEO para ranqueamento orgânico. Cases de Sucesso: Crescimento de 40% nas matrículas pagas mês a mês após a implementação das campanhas de Google Ads. Geração de mais de 5.000 leads qualificados no primeiro semestre através de funis com iscas digitais. A marca se tornou uma referência reconhecida em seu nicho, com alto engajamento e uma comunidade fiel. 2. Estruturação de Marketing Digital | Analisys Clinic Período: Janeiro 2022 - Fevereiro 2023 O Desafio: Uma clínica de saúde precisava construir sua presença digital do zero, atrair pacientes para a unidade física e se posicionar como uma autoridade em sua área, transmitindo confiança e cuidado. Nossa Solução: - Branding Sensível: Desenvolvemos uma identidade visual que refletia profissionalismo, tecnologia e acolhimento. - Gestão de Redes Sociais: Criamos uma linha editorial focada em conteúdo informativo e educativo, quebrando objeções e construindo uma comunidade de seguidores engajados. - Tráfego Local (Local Ads): Implementamos campanhas de Meta Ads e Google Ads com segmentação geográfica precisa (geotargeting) para atrair pacientes na região da clínica. - Automação de Atendimento: Configuramos fluxos de comunicação via WhatsApp para agilizar o agendamento de consultas e o relacionamento com os pacientes. Cases de Sucesso: Aumento de 60% no número de agendamentos provenientes dos canais digitais em 6 meses. Redução de 35% no Custo por Lead (CPL) para agendamentos através da otimização contínua das campanhas. A clínica se tornou a mais bem avaliada no Google Business Profile em sua localidade. 3. Lançamento e Escala de E-commerce | Marca de Moda Local O Desafio: Uma nova marca de moda precisava lançar seu e-commerce e competir em um mercado saturado, com um orçamento de marketing limitado. O objetivo era gerar vendas e construir uma base de clientes leais. Nossa Solução: - Estratégia de Lançamento: Criamos uma campanha de "awareness" (reconhecimento) seguida por uma campanha de conversão agressiva no Instagram e Facebook. - Criativos de Alto Impacto: Produzimos fotos e vídeos que destacavam a qualidade e o diferencial dos produtos, gerando desejo e conexão emocional. - Funil de Vendas no E-commerce: Implementamos um funil completo, com campanhas de prospecção (públicos de interesse e lookalikes) e remarketing dinâmico para carrinhos abandonados e visitantes do site. Cases de Sucesso: A marca atingiu R$ 30.000 em faturamento mensal em apenas 90 dias após o lançamento. Alcançamos um ROAS (Retorno sobre o Investimento em Publicidade) médio de 5.5x, provando a eficiência das campanhas. Construímos uma base com mais de 1.000 clientes no primeiro semestre de operação. Credenciais e Certificações Nossa expertise técnica é continuamente validada pelas principais plataformas do mercado. Nossa equipe possui certificações ativas e reconhecidas internacionalmente, incluindo: - Google Ads: - Google Ads Search Certification - Google Ads Display Certification - Google Ads Video Certification - Google Ads - Measurement Certification - Google Ads Apps Certification - Google Analytics: - Google Analytics Individual Qualification (GA4) - Meta (Facebook/Instagram): - Meta Certified Digital Marketing Associate - Meta Certified Media Buying Professional Esta combinação de experiência prática comprovada e conhecimento técnico certificado nos permite entregar soluções criativas que não são apenas bonitas, mas que geram resultados mensuráveis e impactantes.","rating":4.96,"ranking":464,"position":{"position":"hero","next":null,"name":"Hero","description":"Hero es el máximo nivel de los freelancers de Workana. Nos enorgulleces. Tu experiencia, responsabilidad y profesionalismo hacen que te destaques, por eso tienes los mejores beneficios. ¡Sigue brillando! 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Habilidades y Logros Clave: - Experto en análisis financieros, proporcionando información crucial para la toma de decisiones estratégicas. - Resolución de problemas complejos, implementando soluciones innovadoras y eficaces. - Implementación exitosa de estrategias financieras que optimizan los procesos de cuentas por pagar y cobrar. - Resolución ágil y precisa de conciliaciones bancarias y cuadres de caja, garantizando la exactitud contable. - Liderazgo efectivo que impulsa la productividad y el compromiso del equipo. - Gestión eficiente de recursos humanos, mejorando la retención de personal y la moral del equipo. 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Implementé soluciones en Excel que mejoraron la eficiencia y precisión de los informes financieros mensuales. - DISEÑADOR DE PLANTILLAS DE EXCEL: Creé plantillas de Excel adaptadas a las necesidades específicas de cada cliente, incorporando variables cruciales como costos, tipo de cambio y márgenes de beneficio. Desarrollé gráficos y dashboards interactivos que facilitaron la interpretación de datos complejos adaptando KPIS a cada proyecto. -CONSULTOR DE ANÁLISIS DE DATOS: Analicé grandes volúmenes de datos para identificar tendencias y oportunidades de mejora en operaciones comerciales a traves de excel, google sheets y looker studio. - ESPECIALISTA EN RECURSOS HUMANOS: Gestioné la elaboración de nóminas, asegurando precisión y cumplimiento de normativas legales. Desarrollé manuales de cargos y descripciones de puestos para mejorar la estructura organizacional. Implementé procesos de selección y capacitación, contribuyendo al desarrollo y retención del talento","rating":5,"ranking":617,"position":{"position":"gold","next":{"name":"Platinum","next":"hero","description":"Platinum es el quinto nivel de Workana. ¡Estás llegando a la cima! Ahora más que nunca recuerda chequear tu actividad en la plataforma: ingresos, calificaciones y clientes satisfechos. ¡Sigue siendo un éxito! Leer más ","explain":"Un freelancer Platinum es realmente un profesional TOP. El talento Platinum conoce a sus clientes, sabe trabajar de manera remota y brinda un excelente servicio. Su carrera no para de crecer, y solamente le falta conocerte a ti. ¿Qué esperas para contratarlo? Leer más"},"name":"Gold","description":"Gold es el cuarto nivel de Workana. Estás a un paso de convertirte en un top freelancer y acceder a los mejores beneficios. Continúa el excepcional trabajo: ingresos, calificaciones y clientes satisfechos son la clave. 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Mi experiencia como Gerente General me ha brindado una visión completa del negocio, desde la gestión de personal y recursos hasta la automatización de procesos y el control presupuestario. En mi rol actual como Asesor de Ventas y Gestión de Clientes en Clidrive, he aplicado esta visión para dominar el ciclo de venta digital de principio a fin. Me especializo en convertir leads en ventas, resolviendo objeciones sobre financiación y trámites, y utilizando herramientas como CRM, Respond.io, Aircall y Make para un seguimiento eficiente. Soy un experto en análisis de datos (Excel, Power BI, Tableau, Python) y me apasiona simplificar tareas complejas para mejorar la productividad. Mi enfoque se centra en la organización, la adaptabilidad y en ofrecer una experiencia de cliente transparente y sin riesgos. Busco un rol que me permita aportar mi capacidad de liderazgo, mi perfil técnico y mi adaptabilidad al entorno remoto. - Técnico administrativo - Universidad De La Républica de Uruguay. - Data Analyst Certification - Sempai Academy - 4 Trabajos del Jefe, curso de gestión y líderazgo. - Curso excel profesional - Red Qualitas. - Cursos de Tableu, Power Bi - Sempai Academy. - Python Jr - Coderhouse - Comercio Exterior e Importación - Gestión de RRHH - BIOS. - Manejo muy sólido de toda clase de herramientas informaticas.","logos":{"normal":{"url":"https://workana.s3.amazonaws.com/logos/73144b1ece1002546ce96a446c918d25/cn/1740694540089_160_160.jpg","width":160,"height":160},"thumb":{"url":"https://workana.s3.amazonaws.com/logos/73144b1ece1002546ce96a446c918d25/pr/1740694540089_30_30.jpg","width":30,"height":30},":original":{"url":"https://workana.s3.amazonaws.com/logos/73144b1ece1002546ce96a446c918d25/cb/1740694540089.jpg","width":8953,"height":6603},"profile":{"url":"https://workana.s3.amazonaws.com/logos/73144b1ece1002546ce96a446c918d25/bl/1740694540089_192_192.jpg","width":192,"height":192},"large":{"url":"https://workana.s3.amazonaws.com/logos/73144b1ece1002546ce96a446c918d25/ej/1740694540089_300_300.jpg","width":300,"height":300}},"country":"UY","lastActive":"2025-12-22 10:17:57","created":"2025-01-23 17:08:44","open":0,"active":0,"completed":"0","rating":"0.00","paid":0,"verifiedPaymentMethod":false,"worker":{"id":9579791,"slug":"santiago-a-9","canInvite":false,"skills":{"535":{"id":535},"467":{"id":467},"517":{"id":517},"893":{"id":893},"544":{"id":544},"491":{"id":491},"529":{"id":529},"126":{"id":126},"593":{"id":593},"542":{"id":542},"526":{"id":526},"516":{"id":516},"769":{"id":769},"521":{"id":521},"525":{"id":525},"592":{"id":592}},"history":"Clidrive España - Asesor de Ventas y Gestión de Clientes 05/2025 – Presente (100% remoto por medio de Workana) Me encargo de todo el ciclo de venta de vehículos, desde la primera toma de contacto hasta la entrega final. Mi rol principal es convertir leads en ventas cerradas, gestionando negociaciones y resolviendo dudas sobre financiación, trámites y logística. Trabajo de la mano con el equipo financiero para asegurar que el proceso de préstamo sea ágil, y utilizo nuestra políticas para cerrar ventas de forma segura para el cliente. Me especializo en ofrecer una experiencia de compra transparente y sin riesgos, asegurando que cada cliente tenga toda la información necesaria para tomar una decisión informada. Utilizo herramientas de CRM para seguimientos, Aircall, Respond.io. Manejo muy fluido de herramientas informaticas. CliDrive España - Asesor admisitrativo y adquisición de vehículos 04/2025 - 05/2025 (100% remoto por medio de Workana) Asistente administrativo de Adquisición de Vehículos | Clidrive (Remoto) Responsable de la adquisición de 50 vehículos semanales, con seguimiento de leads mediante CRM y atención al cliente por WhatsApp Business y Aircall. Gestión de documentación y control de calidad de imágenes y datos de los vehículos para evaluación y carga en sistema. Comunicación efectiva para consultas, negociación y cierre, logrando una tasa de retención de clientes cercana al 30%. ESTACIÓN ANCAP LAGOMAR LTDA 20/01/2019 - 01/04/2024 Gerente General Lideré 5 áreas clave (Administración, Supermercado, RRHH, Combustibles y Taller Mecánico), supervisando a más de 60 personas. Selección y capacitación de personal (50+ contrataciones) Automatización de todo tipo de procesos, reduciendo tiempos. Gestión de nóminas y control presupuestario. Elaboración de planes de emergencia, capacitación y habilitaciónes de todo tipo. Captación grandes clientes logrando nuevas ventas de +100.000lts anuales. Reducción de gastos y mejora continua. ESTACIÓN ANCAP LAGOMAR LTDA 25/7/2017 - 20/01/2019 Administrativo Trabaje como administrativo realizando principalmente conciliación de tarjetas bancarias y tarjetas virtuales, mejorando efectividad y rapidez de tarea implementando análisis de datos. También controles varios, control deudores y proveedores, cierre de caja, etc. :","rating":5,"ranking":59,"position":{"position":"silver","next":{"name":"Gold","next":"platinum","description":"Gold es el cuarto nivel de Workana. Estás a un paso de convertirte en un top freelancer y acceder a los mejores beneficios. Continúa el excepcional trabajo: ingresos, calificaciones y clientes satisfechos son la clave. Leer más","explain":"Un freelancer Gold ya ha trabajado con por lo menos 4 clientes diferentes y consiguió muy buenos resultados. Para estos profesionales, su reputación es muy importante. ¡No te pierdas la oportunidad de conocer su talento en tu próximo proyecto! 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