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Resumo das Qualificações
- Experiência em planejamento de assessoria de imprensa (relacionamento com a mídia) e execução das ações (níveis estadual, regional e nacional). Atendimento a clientes como: Florianópolis Shopping, Usina Hidrelétrica Campos Novos (Enercan), Consórcio Energético Foz do Chapecó, Água Mineral Santa Catarina, TIM SC, Comper, Educon, Associação Brasileira de Bares e Restaurantes SC, Sindicato da Indústria de Papel e Celulose, Villa Francioni, Portonave, APM Terminals Itajaí, entre outros.

- Experiência em comunicação voltada para a comunidade. Desenvolvimento de estratégias e implantação das ações. Atendimento a clientes como: Florianópolis Shopping, Usina Hidrelétrica Campos Novos (Enercan), Consórcio Energético Foz do Chapecó, Klabin, entre outros.

- Experiência no desenvolvimento de estratégias para comunicação interna de empresas.
•    Atendimento principal propondo soluções ao cliente, até redação publicitária, acompanhamento e coordenação junto à criação, coordenação da área de produção executiva e desenvolvimento de relatórios de desempenho aos clientes. Atendimento a clientes como: Klabin (17 unidades fabris no Brasil), Cia de Navegação Norsul (grande projeto de implantação de terminal portuário e impacto na comunidade do município atingido), Organizações Golden (8 empreendimentos), Portonave (Terminal Portuário), entre outros.

- Experiência com a produção de materiais gráficos, no que diz respeito a:
•    Elaboração de conceitos e melhor proposta de ferramentas de comunicação para a necessidade apresentada.
•    Redação publicitária.
•    Acompanhamento de todo o processo até sua finalização.

- Gerenciamento de projetos de comunicação, com atuação em todas as etapas, tais como:
•    Captação de briefing junto ao cliente.
•    Seleção e formação de equipe para o trabalho.
•    Divisão de tarefas e competências.
•    Acompanhamento de prazos e andamento dos processos.
•    Aferição da qualidade dos materiais produzidos.
•    Apresentação junto ao cliente.
•    Desenvolvimento de relatórios.
•    Feedback à equipe de trabalho.

- Desenvolvimento de eventos corporativos, desde a parte de criação do conceito até mesmo o acompanhamento da produção e da organização.

- Gestão orçamentária completa de projetos. Formalização de budget orçamentário, acompanhamento de orçamento junto aos fornecedores, atualização do orçamento quando necessário (Forecast), controle final com o desenvolvimento de relatórios.

- Grande experiência em gerenciamento de crise, junto à imprensa, com os mais variados casos.

- Desenvolvimento de relatórios anuais corporativos e de responsabilidade social, tanto com a produção do conteúdo como com a coordenação geral de todo o processo e equipes.

- Gestão de equipes distribuição de tarefas, monitoramento e acompanhamento, feedback. Gerenciamento de equipes com mais de 20 profissionais.

- Edição de revistas e informativos empresariais. Principais exemplos: Revista ACP/Making Of (revista de 32 páginas mensal, desenvolvida com a minha coordenação, desde criação de pauta, distribuição e coordenação junto aos repórteres, acompanhamento de diagramação e edição final), Revista CBDB (revista de 24 páginas, bimestral, informativos da Abrasel SC, Víqua, Água Mineral SC, Dermus, Foz do Chapecó, Klabin e etc).

Alguns resultados
- Índice de 85% de aceitação por parte da população de São Francisco do Sul à implantação da empresa Norsul no município, a partir de das ações de comunicação. (Pesquisa realizada pelo Instituto Mapa)

- Implantação de política de comunicação interna para a empresa Portonave, com altos índices de reconhecimento por parte dos colaboradores e diretoria.

- Padronização da comunicação das 17 unidades da Klabin no Brasil, sendo que a empresa conquistou dois prêmios Aberje na categoria de comunicação corporativa.

- Diminuição nos impactos para a marca APM Terminals Itajaí, no trabalho de relacionamento com a mídia para situações de crise (acidente com colaborador, greve dos colaboradores que parou o Porto de Itajaí por mais de 20 dias) e consolidação da área de imprensa na empresa.","rawText":"Comunicação Corporativa e Marketing Resumo das Qualificações - Experiência em planejamento de assessoria de imprensa (relacionamento com a mídia) e execução das ações (níveis estadual, regional e nacional). Atendimento a clientes como: Florianópolis Shopping, Usina Hidrelétrica Campos Novos (Enercan), Consórcio Energético Foz do Chapecó, Água Mineral Santa Catarina, TIM SC, Comper, Educon, Associação Brasileira de Bares e Restaurantes SC, Sindicato da Indústria de Papel e Celulose, Villa Francioni, Portonave, APM Terminals Itajaí, entre outros. - Experiência em comunicação voltada para a comunidade. Desenvolvimento de estratégias e implantação das ações. Atendimento a clientes como: Florianópolis Shopping, Usina Hidrelétrica Campos Novos (Enercan), Consórcio Energético Foz do Chapecó, Klabin, entre outros. - Experiência no desenvolvimento de estratégias para comunicação interna de empresas. • Atendimento principal propondo soluções ao cliente, até redação publicitária, acompanhamento e coordenação junto à criação, coordenação da área de produção executiva e desenvolvimento de relatórios de desempenho aos clientes. Atendimento a clientes como: Klabin (17 unidades fabris no Brasil), Cia de Navegação Norsul (grande projeto de implantação de terminal portuário e impacto na comunidade do município atingido), Organizações Golden (8 empreendimentos), Portonave (Terminal Portuário), entre outros. - Experiência com a produção de materiais gráficos, no que diz respeito a: • Elaboração de conceitos e melhor proposta de ferramentas de comunicação para a necessidade apresentada. • Redação publicitária. • Acompanhamento de todo o processo até sua finalização. - Gerenciamento de projetos de comunicação, com atuação em todas as etapas, tais como: • Captação de briefing junto ao cliente. • Seleção e formação de equipe para o trabalho. • Divisão de tarefas e competências. • Acompanhamento de prazos e andamento dos processos. • Aferição da qualidade dos materiais produzidos. • Apresentação junto ao cliente. • Desenvolvimento de relatórios. • Feedback à equipe de trabalho. - Desenvolvimento de eventos corporativos, desde a parte de criação do conceito até mesmo o acompanhamento da produção e da organização. - Gestão orçamentária completa de projetos. Formalização de budget orçamentário, acompanhamento de orçamento junto aos fornecedores, atualização do orçamento quando necessário (Forecast), controle final com o desenvolvimento de relatórios. - Grande experiência em gerenciamento de crise, junto à imprensa, com os mais variados casos. - Desenvolvimento de relatórios anuais corporativos e de responsabilidade social, tanto com a produção do conteúdo como com a coordenação geral de todo o processo e equipes. - Gestão de equipes distribuição de tarefas, monitoramento e acompanhamento, feedback. Gerenciamento de equipes com mais de 20 profissionais. - Edição de revistas e informativos empresariais. 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