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Especialidades:

Dirección y supervisión de equipos creativos. Pensamiento estratégico, conceptualización, visualización, desarrollo y ejecución de campañas publicitarias en ATL, BTL, Internet y Medios Interactivos.

Supervisión de producción y postproducción de ejecuciones en ATL, BTL, Internet y Medios Interactivos.

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Pensamiento estratégico, negociación, liderazgo, responsabilidad, compromiso, excelente relación con clientes y equipos de trabajo.","rawText":"Más de 7 años de experiencia en agencias de publicidad, con clientes locales y transnacionales. Especialidades: Dirección y supervisión de equipos creativos. Pensamiento estratégico, conceptualización, visualización, desarrollo y ejecución de campañas publicitarias en ATL, BTL, Internet y Medios Interactivos. Supervisión de producción y postproducción de ejecuciones en ATL, BTL, Internet y Medios Interactivos. Habilidades: Pensamiento estratégico, negociación, liderazgo, responsabilidad, compromiso, excelente relación con clientes y equipos de trabajo.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/911cf9b793bf18fe06f92b8584326d21/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Formación Académica:

Licenciatura en Publicidad, Centro Universitario en Ciencias
de la Comunicación.

Experiencia Laboral:

Enero 2012 – Noviembre 2012

Directora Creativa
Grupo Salinas – iLatina

Especialidades:

Pensamiento estratégico, conceptualización, visualización, desarrollo y ejecución de campañas publicitarias; redacción y supervisión de redacción publicitaria; supervisón de dirección de arte publicitario.

Supervisión de producción y postproducción de comerciales de TV, Radio,
Impresos, Internet y BTL.

Supervisión de equipos creativos.

Habilidades desarrolladas:

Construcción de estrategia para marcas, negociación, liderazgo, responsabilidad, compromiso, excelente relación con clientes y con equipos de trabajo.

Experiencia en las siguientes categorías:

Servicios Bancarios: HSBC México, Banco Azteca; Telefonía: Iusacell; Retail: Elektra; Confitería: Nestlé (Carlos V, Crunch, Kit Kat, Larín, Chocolate Abuelita); Bebidas No Alcohólicas: Coca Cola (Frutsi, Ciel, Nestea); Productos Farmacéuticos OTCs: Schering Plough (Afrin, Afrin Lub, Coricidín, Desenfriol, Desenfriolito, Biometrix); Golosinas:KRAFT (Trident, Bubbaloo, Chicletʼs, Halls); Alimentos: Unilever (Knorr); Productos para el Hogar/Higiene: Kimberly Clark (Unika, Unika Teens, Kleenbebe Suavelastic Max); Cuidado Personal: Schick (Wilkinson Sword), Schering Plough (Coppertone); Bebidas Alcohólicas: Casa Cuervo (Appleton, Smirnoff); Servicios: Grupo Wal Mart (Superama, SAMʼS Club, Vipʼs); Automóviles: FORD; Gobierno: Seguridad de Tabasco, Ropa y Calzado Deportivo: NIKE; Ropa y Calzado: ANDREA.

Mayo 2011 a Febrero 2012

Directora Creativa Asociada
JWT México

Especialidades:

Conceptualización, visualización, desarrollo y ejecución de campañas
publicitarias.

Supervisión de producción y postproducción de comerciales de TV, Radio,
Impresos, Internet y Medios Alternos.

Supervisión de equipos de trabajo creativos.

Septiembre 2008 a Mayo 2011

Redactora Senior
JWT México

Septiembre 2006 a Septiembre 2008

Redactora Junior
JWT México

Septiembre 2005 a Septiembre 2006

Trainee de Redactor
JWT México

Enero a Septiembre 2004

Trainee de Redactor
NUIMAGE Comunicación

Diciembre 2003

Asistente de Producción
Cortometraje: Sigue en nuestros corazones
Dirección: Fernando Urdapilleta
Producción: Centro de Capacitación Cinematográfica

Octubre 2003

Asistente de Producción
Cortometraje inédito a la fecha
Dirección: Pablo Taméz
Producción: Centro de Capacitación Cinematográfica

Idiomas:

Español: lengua madre. Inglés: 95% comprensión; 90% conversación; 80%
redacción.

Otras habilidades:

Asistente de Dirección en varios comerciales de televisión.

Otros datos de interés:

Gusto por la naturaleza, escalada, cine, literatura, bicicleta; compromiso humanitario,
sensibilidad estética y emocional.","rawText":"Formación Académica: Licenciatura en Publicidad, Centro Universitario en Ciencias de la Comunicación. Experiencia Laboral: Enero 2012 – Noviembre 2012 Directora Creativa Grupo Salinas – iLatina Especialidades: Pensamiento estratégico, conceptualización, visualización, desarrollo y ejecución de campañas publicitarias; redacción y supervisión de redacción publicitaria; supervisón de dirección de arte publicitario. Supervisión de producción y postproducción de comerciales de TV, Radio, Impresos, Internet y BTL. Supervisión de equipos creativos. Habilidades desarrolladas: Construcción de estrategia para marcas, negociación, liderazgo, responsabilidad, compromiso, excelente relación con clientes y con equipos de trabajo. Experiencia en las siguientes categorías: Servicios Bancarios: HSBC México, Banco Azteca; Telefonía: Iusacell; Retail: Elektra; Confitería: Nestlé (Carlos V, Crunch, Kit Kat, Larín, Chocolate Abuelita); Bebidas No Alcohólicas: Coca Cola (Frutsi, Ciel, Nestea); Productos Farmacéuticos OTCs: Schering Plough (Afrin, Afrin Lub, Coricidín, Desenfriol, Desenfriolito, Biometrix); Golosinas:KRAFT (Trident, Bubbaloo, Chicletʼs, Halls); Alimentos: Unilever (Knorr); Productos para el Hogar/Higiene: Kimberly Clark (Unika, Unika Teens, Kleenbebe Suavelastic Max); Cuidado Personal: Schick (Wilkinson Sword), Schering Plough (Coppertone); Bebidas Alcohólicas: Casa Cuervo (Appleton, Smirnoff); Servicios: Grupo Wal Mart (Superama, SAMʼS Club, Vipʼs); Automóviles: FORD; Gobierno: Seguridad de Tabasco, Ropa y Calzado Deportivo: NIKE; Ropa y Calzado: ANDREA. Mayo 2011 a Febrero 2012 Directora Creativa Asociada JWT México Especialidades: Conceptualización, visualización, desarrollo y ejecución de campañas publicitarias. Supervisión de producción y postproducción de comerciales de TV, Radio, Impresos, Internet y Medios Alternos. Supervisión de equipos de trabajo creativos. Septiembre 2008 a Mayo 2011 Redactora Senior JWT México Septiembre 2006 a Septiembre 2008 Redactora Junior JWT México Septiembre 2005 a Septiembre 2006 Trainee de Redactor JWT México Enero a Septiembre 2004 Trainee de Redactor NUIMAGE Comunicación Diciembre 2003 Asistente de Producción Cortometraje: Sigue en nuestros corazones Dirección: Fernando Urdapilleta Producción: Centro de Capacitación Cinematográfica Octubre 2003 Asistente de Producción Cortometraje inédito a la fecha Dirección: Pablo Taméz Producción: Centro de Capacitación Cinematográfica Idiomas: Español: lengua madre. Inglés: 95% comprensión; 90% conversación; 80% redacción. Otras habilidades: Asistente de Dirección en varios comerciales de televisión. Otros datos de interés: Gusto por la naturaleza, escalada, cine, literatura, bicicleta; compromiso humanitario, sensibilidad estética y emocional.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/911cf9b793bf18fe06f92b8584326d21/profile/history","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"Describe your work on previous projects, your role, and your contributions for each milestone of your professional career. Tell us how your work has brought value to the projects you have collaborated on in the past. Choose the most relevant aspects for each position, what you learned and achieved, and anything else that will help in understanding your career path."},"validation":{"required":true,"min":20,"max":50000}}},"profileCompleteness":{"show":false},"newProfileCard":{"canEditCompany":false,"canAddFavorite":false,"addFreelancersDropdownTitle":"Add to list","isHero":false,"isVerifiedAgency":false,"companyVisibleName":"N. M.","companyId":67280,"companyHash":"911cf9b793bf18fe06f92b8584326d21","ratingData":{"rating":0,"hasRating":false,"width":"width: 0","noRatings":"No ratings yet","average":0,"ratingText":"No ratings yet"},"profileVisibilityEditInitials":{"isChecked":true,"actionUrl":"https://www.workana.com/companies/profile/edit/visibility","g11n":{"toggleLabel":"Public Profile"}},"agencyEditInitials":{"isChecked":false,"actionUrl":"https://www.workana.com/companies/profile/edit/is_agency","g11n":{"toggleLabel":"Agency Profile"}},"phone":{"text":"Phone number: ","canEditPhone":false,"hasPhone":false,"number":null},"countryData":{"country":"MX","name":"Mexico","class":"flag flag-mx","url":"https://www.workana.com/en/freelancers/mexico?ref=freelancer_view","blankGif":"https://wkncdn.com/newx/assets/build/img/blank.e5634ce39.gif"},"hourlyRate":{"text":"Hourly rate:","rate":"USD 50.00","isSet":true,"currency":"USD","amount":"50.00"},"mainSkill":{"isSet":true,"text":"Freelancer expert in Writing & Translation"},"public":true,"clarificationText":"Allowed formats:
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