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Eu não tinha a mínima noção do que era copy - até porque meu cargo era de Designer, mas sabemos que todo CLT na verdade é um "faz tudo" - e decidi pesquisar sobre o mundo das escritas persuasivas.

Foi então que aprendi bastante sobre copywriting, redação publicitária e storytelling. Não tinha ideia de onde começar, mas eu sou do tipo que ao receber uma missão, eu vou até o fim para entregá-la.

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Eu e a equipe trabalhamos na estratégia, criação de conteúdo, roteiro de vídeo, roteiro de live mas no final não obtivemos muito sucesso...

Independente daquele resultado, eu estava feliz. Era meu primeiro grande projeto e sei que dei meu máximo para dar certo...

Logo após aquele lançamento eu decidi que não iria mais fazer parte do projeto, porque queria me aprofundar mais no assunto e melhorar mais ainda minhas habilidades como copywriter.

Comprei cursos, livros, assisti a alguns vídeos dos copywriters americanos, aprendi como fazer VSL com o lendário Stefan Georgi... e então decidi fazer um pacote de presets para vender através da internet.

Dessa vez deu certo, eu consegui fazer algumas vendas.

Após fazer algumas vendas com um produto que não tinha sido validado (meu preset pack) decidi então entrar para o mundo do marketing de afiliados, e lá sim, eu consegui fazer uma grana.

Posso dizer que o conhecimento que adquiri de 2019 até 2022 me trouxe bons frutos.

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