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Freelance Digital Marketer - Mi Alacena (Argentina) Junio 2019 - Diciembre 2020 Trabajé con Mi Alacena, una tienda de productos nostálgicos, ayudando a continuar y mejorar su plan de marketing existente. Diseñé una hoja de cálculo para monitorear el punto de inflexión de la rentabilidad de la empresa. También creé una experiencia de usuario que evocara la nostalgia de antiguos almacenes, lo que aumentó significativamente la participación del cliente. Community Manager y Content Creator Diversos Clientes - 2016 - Presente He trabajado como Community Manager y creador de contenido para varias empresas, incluyendo el desarrollo de cursos en plataformas como Hotmart y la creación de contenido como eBooks de marketing. Mi experiencia incluye la creación de guiones, edición de videos y gestión de campañas publicitarias en múltiples plataformas como Meta Ads, TikTok Ads e Instagram Ads. 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Mi trayectoria fusiona el rigor analítico del mundo corporativo con la creatividad y precisión del marketing de contenidos y la edición. La Base: El Rigor Corporativo y Técnico Mi carrera se forjó en la estructura. Mis primeros 20 años en sectores de alta complejidad (agrícola, transporte, vitivinícola) y los siguientes 10 en la industria (producción y calidad) me enseñaron a dominar la COMUNICACCIÓN OPERATIVA. Mi función siempre fue ser el filtro de calidad: estructurar información compleja, gestionar equipos y documentar procesos. Fue aquí donde consolidé mi experticia en la creación de manuales de procedimientos, protocolos de seguridad y guías de calidad. Mis Credenciales: De la Idea al Rigor Literario Mi base profesional se cimienta en cuatro años de estudios rigurosos en Facultad de Filosofía y Letras. Esta disciplina me proporcionó un Rigor Analítico profundo. El estudio crítico de la literatura y narrativa es mi fundamento directo para el Storytelling y la creación de diálogos auténticos, que complemento con: • Autora Publicada: Cuento con libros de mi autoría disponibles en Amazon y he participado en publicaciones colaborativas con la Editorial Orsai y con otras Editoriales. • Formación Especializada: Poseo títulos habilitantes en Narración, Edición y Maquetación de libros, lo que me permite gestionar el ciclo de vida completo de una publicación. • Bilingüe: Mi dominio del Portugués me permite adaptar y traducir contenidos con una perspectiva global. El Enfoque: Mi Valor como Creadora de Contenido Mi formación literaria y mi pasión por la palabra escrita son mi gran diferencial. Me permiten ir más allá de la redacción técnica para construir narrativas, posicionar marcas y, lo más importante, crear documentos que funcionen. 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