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I have extensive experience in Digital Marketing and Sales having worked through Website, Form and Landing Page redesigns, DR test and learn programs, large multi-channel campaigns with a strong analytics focus and am able to end to end plan, manage and optimize acquisition/marketing campaigns effectively. In my role as Senior Project Manager I worked across a variety of clients on their digital strategy and projects.I bring to the table, detailed knowledge of Digital Marketing, Product Management and Software Development. Passionate about online marketing, social media, tech start-ups and social entrepreneurship.

Google Ad words, Analyzing requirement and providing web promotions E-Commerce website solutions to clients' which involves designing & implementing Search Engines Marketing plans Operational strategies like Keyword research, Competition analysis, Site analysis. Have received appreciation from the top-level management for executing projects within the set time and demonstrating outstanding performance.Have good analytical Skills, knowledge of Google analytic, Adword and Site meter.Optimizing the websites for Search engines with on-page/off-page, link building,& other effective SEO/SMO techniques.

Specialties: ==> Marketing strategy development | Inbound marketing | Listening | engagement | Site audit | Audience analysis | Content cu-ration | Competitor analysis | Market insights | Social accounts management | Social media mentor | Metrics framework | Leading digital tools & analytics | Social Business Transformation| Mobile SEO","rawText":"Having experience of 7 + yrs in SEO & Internet Marketing field. Strong knowledge of Internet Marketing terms like Social Media Optimization (SMO),Search Engine Optimization (SEO) as well as working knowledge of current and emerging trends and technologies Strong understanding of and experience with Google Analytics, Webmaster Tools, search algorithms and how they apply to aspects of Search Engine Optimization (SEO). I have extensive experience in Digital Marketing and Sales having worked through Website, Form and Landing Page redesigns, DR test and learn programs, large multi-channel campaigns with a strong analytics focus and am able to end to end plan, manage and optimize acquisition/marketing campaigns effectively. In my role as Senior Project Manager I worked across a variety of clients on their digital strategy and projects.I bring to the table, detailed knowledge of Digital Marketing, Product Management and Software Development. Passionate about online marketing, social media, tech start-ups and social entrepreneurship. Google Ad words, Analyzing requirement and providing web promotions E-Commerce website solutions to clients' which involves designing & implementing Search Engines Marketing plans Operational strategies like Keyword research, Competition analysis, Site analysis. Have received appreciation from the top-level management for executing projects within the set time and demonstrating outstanding performance.Have good analytical Skills, knowledge of Google analytic, Adword and Site meter.Optimizing the websites for Search engines with on-page/off-page, link building,& other effective SEO/SMO techniques. Specialties: ==> Marketing strategy development | Inbound marketing | Listening | engagement | Site audit | Audience analysis | Content cu-ration | Competitor analysis | Market insights | Social accounts management | Social media mentor | Metrics framework | Leading digital tools & analytics | Social Business Transformation| Mobile SEO","canEdit":false,"editUrl":"https://www.workana.com/freelancer/d216347580f953b27a04cb4ee45ee91b/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Digital Marketing Head
Company NameShubhashish IT Services Limited
Dates EmployedMay 2016 – Present
Employment Duration3 yrs 3 mos
LocationJaipur Area, India
- Managing, Defining and Implementing overall SEO, SMO and Content strategies for the campaigns in accordance with the business objectives.

- Focus on Brand Development, Website Organic Traffic Growth, and Quality Link Acquisition.

- Generate leads from different part of the world.

- Implementing and Monitoring On Page and Off Page SEO processes. I have experience with Internet Marketing, Search Engine Optimization, Google Analytic, Google Webmaster, Google Keyword Analysis and various popular SEO tools like Raven, Cognitive SEO, SEMrush, Ahrefs, Ninja Outreach, Screaming Frog etc.

- Digital Marketing Strategy

- Direct Marketing & Advertising Strategy

- Integrated Marketing & Communications

- Research, market analysis, online metrics, customer analysis

- Responsible for Strategy, Optimization and Management of Paid and Earned Media Channels.

- Regularly conduct online channel reviews to determine new acquisition opportunities and recommendations for incremental acquisition activity.

- Managing multiple campaign through MCC on Google Adwords

- PPC campaign management, optimization & expansion.

- PPC campaign performance assessment.

- PPC ad copy writing & split testing.

- PPC keyword creation, implementation & expansion.

- PPC bid management and Landing page analysis.

- Measuring online advertising programs.

- Maintaining CPA and all related activities.

- Create network on social networking sites as like Facebook, Twitter, Google+, LinkedIn etc, group creation and discussion, blogs commenting and creation, Forum commenting, image optimization, video optimization

- Building Digital Strategy from scratch

- Day to day management & posts on Social Media channels - Twitter, Facebook & Linkedin

- Amazon, Snapdeal product listing & optimization

- Engagement with users & prospective customers

- Market segmentation & targeting across India

- Using Google Analytics, Webmasters tools & Google tag manager

- Email marketing using mailchimp See less

SEO Team Manager
Company NameDLB INFOTECH
Dates EmployedSep 2013 – May 2016
Employment Duration2 yrs 9 mos
LocationJaipur Area, India
- Implementation of SEM/SEO strategy for boost ranking, business oriented quires as well as generate more traffic over the major search engines.

- Responsible for the overall direction, coordination, development and evaluation of SEO, SMO and PPC staff.

- Expertise in On Pages and Off Pages optimization techniques.

- Expertise in optimization techniques of E-commerce, statics, CMS based as well Portal websites.

- Expertise producing in FEED- XML-based, RSS- Real Simple Syndication, ROR-Resources of a Resource for the websites.

- Expertise in SEM/SEO/SMO and Link Building process.

- Identify and implement strategies for increasing website traffic through organic search listings without creating the risk of sites being blacklisted.

- Research and resolve link architecture.

- Continually monitor organic search rankings to maximize traffic and Goal.

- Generated website traffic, goal and keywords ranking in SERPs over major search engines, conversions and other metrics for the websites.

- Monitor trends and tactics in the search engine industry.

- Manage Pay-per-click (PPC) Advertising and Campaign Management.

- Headed and initiated the development of direct response SEM campaigns, the adoption of UI/UX design, landing page optimization, web analytics, A/B testing, SEO, email marketing, and facilitating offline marketing through online marketing strategies.

- Provide SEO training to the new trainees and fresher employees.

- Handling grievances received on various social media channels & third party complaint websites
Experienced with managing annual paid search marketing budgets .

- Experienced with managing annual paid social marketing budgets .

- Planning/Strategizing/Managing all Real Time Bidding (RTB) campaigns.

- Planning/Strategizing/Managing all Affiliate Marketing (CPL & CPS) campaigns.","rawText":"Digital Marketing Head Company NameShubhashish IT Services Limited Dates EmployedMay 2016 – Present Employment Duration3 yrs 3 mos LocationJaipur Area, India - Managing, Defining and Implementing overall SEO, SMO and Content strategies for the campaigns in accordance with the business objectives. - Focus on Brand Development, Website Organic Traffic Growth, and Quality Link Acquisition. - Generate leads from different part of the world. - Implementing and Monitoring On Page and Off Page SEO processes. I have experience with Internet Marketing, Search Engine Optimization, Google Analytic, Google Webmaster, Google Keyword Analysis and various popular SEO tools like Raven, Cognitive SEO, SEMrush, Ahrefs, Ninja Outreach, Screaming Frog etc. - Digital Marketing Strategy - Direct Marketing & Advertising Strategy - Integrated Marketing & Communications - Research, market analysis, online metrics, customer analysis - Responsible for Strategy, Optimization and Management of Paid and Earned Media Channels. - Regularly conduct online channel reviews to determine new acquisition opportunities and recommendations for incremental acquisition activity. - Managing multiple campaign through MCC on Google Adwords - PPC campaign management, optimization & expansion. - PPC campaign performance assessment. - PPC ad copy writing & split testing. - PPC keyword creation, implementation & expansion. - PPC bid management and Landing page analysis. - Measuring online advertising programs. - Maintaining CPA and all related activities. - Create network on social networking sites as like Facebook, Twitter, Google+, LinkedIn etc, group creation and discussion, blogs commenting and creation, Forum commenting, image optimization, video optimization - Building Digital Strategy from scratch - Day to day management & posts on Social Media channels - Twitter, Facebook & Linkedin - Amazon, Snapdeal product listing & optimization - Engagement with users & prospective customers - Market segmentation & targeting across India - Using Google Analytics, Webmasters tools & Google tag manager - Email marketing using mailchimp See less SEO Team Manager Company NameDLB INFOTECH Dates EmployedSep 2013 – May 2016 Employment Duration2 yrs 9 mos LocationJaipur Area, India - Implementation of SEM/SEO strategy for boost ranking, business oriented quires as well as generate more traffic over the major search engines. - Responsible for the overall direction, coordination, development and evaluation of SEO, SMO and PPC staff. - Expertise in On Pages and Off Pages optimization techniques. - Expertise in optimization techniques of E-commerce, statics, CMS based as well Portal websites. - Expertise producing in FEED- XML-based, RSS- Real Simple Syndication, ROR-Resources of a Resource for the websites. - Expertise in SEM/SEO/SMO and Link Building process. - Identify and implement strategies for increasing website traffic through organic search listings without creating the risk of sites being blacklisted. - Research and resolve link architecture. - Continually monitor organic search rankings to maximize traffic and Goal. - Generated website traffic, goal and keywords ranking in SERPs over major search engines, conversions and other metrics for the websites. - Monitor trends and tactics in the search engine industry. - Manage Pay-per-click (PPC) Advertising and Campaign Management. - Headed and initiated the development of direct response SEM campaigns, the adoption of UI/UX design, landing page optimization, web analytics, A/B testing, SEO, email marketing, and facilitating offline marketing through online marketing strategies. - Provide SEO training to the new trainees and fresher employees. - Handling grievances received on various social media channels & third party complaint websites Experienced with managing annual paid search marketing budgets . - Experienced with managing annual paid social marketing budgets . - Planning/Strategizing/Managing all Real Time Bidding (RTB) campaigns. - Planning/Strategizing/Managing all Affiliate Marketing (CPL & CPS) campaigns.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/d216347580f953b27a04cb4ee45ee91b/profile/history","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"Describe your work on previous projects, your role, and your contributions for each milestone of your professional career. 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