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I also work with WordPress and I’m a Level 1 Certified Umbraco Developer. All this while also project managing our bigger jobs.

On my desk sit books about agile development practices, project management and Kanban, high performance websites and a few actual design books. All these things have helped me design websites for a range of work and freelance clients over the years.

I’m pretty sure like many designers in smaller agencies this is by no means an unusual assortment of hats a web designer might wear.

When working with HTML & CSS I’ve also spent a lot of time learning about caching, CDN’s, optimisation, responsive design, expiry dates and generally crushing every last millisecond out of load time. Most of this information is available on various blogs and tutorials and I’ve also learnt a huge amount working alongside Pete for the past 2 years too. It’s great teaming up with a developer.

Keeping it simple
There’s probably a bit of a hangover from a few years back when if you told someone who didn’t work in the web industry that you “made web applications” or you were a “front end web developer” they’d fix you with that blank thousand yard stare and move onto the next topic of conversation.

That’s maybe a bit less of an issue now people think they know the web because they’ve downloaded some apps but I’d imagine it’s a bit tricky telling someone you’re a User Experience Interaction Designer and expecting them to know what you mean – I’m not sure I do most of the time, that’s because often the terminology to describe things happening in web design and development are behind the actual practice.

“Web designer” is practically a universal title, people understand that I make websites. They don’t have a clue about the amount of effort that goes into designing, building and maintaining a website the size and complexity of Olympic Holidays (our main client at work) and I wouldn’t expect them to.

Admittedly a lot of the reason I tell people I make websites or that I’m a web designer is simplicity but it’s also because I work in a job where the target is moving quicker than ever and it’s hard to pin down exactly what it is I actually do on any given day. I like “web designer” because it’s the closest explanation of the end result of my efforts and experiences. I could call myself whatever I want, as most of us in this industry can.

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