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Con más de 10 años de experiencia en el desarrollo estratégico de negocios, experiencia de cliente y creación de marca, ayudo a mis clientes a transformar sus ideas en resultados medibles y sostenibles.

Mi enfoque se basa en la empatía, la creatividad y el compromiso; cualidades que me han permitido liderar proyectos B2B y B2C con éxito, siempre manteniendo un equilibrio entre la excelencia profesional y la vida personal.

Formación Académica Destacada:
- Diplomado en Marketing Digital – Pontificia Universidad Católica de Chile (2019-2020)
- Certificación en Planificación Comercial Estratégica – Universidad de Chile (2019)
- Máster en Comunicación Estratégica – Universidad Adolfo Ibáñez (2010-2011)
- Diploma en Liderazgo y Coaching – Universidad Adolfo Ibáñez (2006)
- Ingeniería Comercial – Universidad Gabriela Mistral (1998-2004)","rawText":"Soy un Consultor en Marketing Digital apasionado por impulsar el crecimiento empresarial a través de estrategias innovadoras. Con más de 10 años de experiencia en el desarrollo estratégico de negocios, experiencia de cliente y creación de marca, ayudo a mis clientes a transformar sus ideas en resultados medibles y sostenibles. Mi enfoque se basa en la empatía, la creatividad y el compromiso; cualidades que me han permitido liderar proyectos B2B y B2C con éxito, siempre manteniendo un equilibrio entre la excelencia profesional y la vida personal. Formación Académica Destacada: - Diplomado en Marketing Digital – Pontificia Universidad Católica de Chile (2019-2020) - Certificación en Planificación Comercial Estratégica – Universidad de Chile (2019) - Máster en Comunicación Estratégica – Universidad Adolfo Ibáñez (2010-2011) - Diploma en Liderazgo y Coaching – Universidad Adolfo Ibáñez (2006) - Ingeniería Comercial – Universidad Gabriela Mistral (1998-2004)","canEdit":false,"editUrl":"https://www.workana.com/freelancer/a8b1e082fdd2b8930969e2a6ee88f3fe/profile/description","g11n":{"edit":"Editar","save":"Guardar","cancel":"Cancelar","warning":"Cuidado: No compartas datos de contacto o podrás ser bloqueado.","expandText":"Ver más detalles","collapseText":"retraer","placeholder":"Sintentiza en pocas palabras aquello que mejor te define como profesional. Muestra al mundo lo que puedes brindar para darle dirección a tu carrera freelance. Ej: Diseñador de imagen y sonido especialista en videos institucionales y retoque fotográfico"},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Historia laboral","dangerouslyWillBeRenderAsHtml_text":"A lo largo de mi carrera he tenido la oportunidad de trabajar en sectores muy variados, desde el retail, como vestuario, jardinería, hogar y estaciones de servicio, hasta el mundo B2B, involucrándome en construcción, ingeniería, energía, manufactura, entre otros.

Como consultor freelance en marketing digital, he ideado estrategias que no solo han aumentado oportunidades de negocio en un 30%, sino que también han mejorado el reconocimiento de marca en un 20% y la satisfacción de los clientes en un 25%, adaptándome a las necesidades específicas de cada industria.

En roles de liderazgo en empresas como Vidrios Lirquén, PERI Chile, Shell Chile y CMPC, he impulsado iniciativas que optimizan presupuestos, abren nuevos segmentos y elevan la experiencia del cliente. Destaco logros como la ejecución del “Proyecto Cero Daño”, la recuperación de puntos en market share con el proyecto “Mi Energía a tu Servicio” y la implementación de herramientas digitales que han dinamizado el trabajo interno.

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