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- Advertising Campaigns over DSPs (TTD, DV360, Amazon, MediaMath, Adobe, Amobee, Xandr)
- Audience strategies
- Media Planning
- Campaign Development, Setup, Optimization, and reporting
- Data Analytics
- Campaign settings on every support Display, Audio, Video, CTV, Desktop, Mobile
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February 2021 - Present
Oversee the programmatic buying team performance for the Canadian Market.
Induction, training and career development.
Management and overseeing campaigns and strategies trough DV360, Amazon, TTD, Mediamath, Amobee, Teads, among others.Oversee the programmatic buying team performance for the Canadian Market. Induction, training and career development. Management and overseeing campaigns and strategies trough DV360, Amazon, TTD, Mediamath, Amobee, Teads, among others.

Programmatic Manager | Atlantida
April 2019 - June 2020
Responsible for monetization and income via programmatic of Gente, Parati, Paparazzi and special projects of the group Open Market, Private Deals, Guaranteed Inventory.
Deals and Bulk selling global inventory.
Active participation in the commercial strategy for the monetization of new digital developments.
Direct relationship with Suppliers, Agencies, DSP`s, DMP`s, exchanges
Analysis of new opportunities, competition and business development based on the digital environment.

Programmatic Director | Gravity 4
May 2016 - April 2019
DSP Management
Business Development
AI Consulting
Programmatic Strategies

Digital Marketing Consultant | Ministerio de Planificacion (Goverment)
May 2014 - December 2015
Development and Online Communication Strategy
Planning and Execution of Actions
Team training
Analysis, Measurement, Optimization and Reporting
Work on social platforms
Growth hacking strategy
Project development
KPIS implementation

Sales Executive | Us Media Consulting
May 2012 - May 2014
Argentina & Chile Senior Sales Executive
- DSP & Programmatic Sales
- Retargeting over Facebook Exchange
- Bulk tier 2 Sales Globally
- Co branding Alliances

My best experience at US Media Consulting was the develop of the co branding alliance between Terra and Alamaula. ( goo.gl/GFHYB )

CEO and Founder | Marketeame
July 2010 - December 2020
Digital Marketing Consulting
Web and Business Development
Advertising Campaigns
Digital Business Strategy
SEO, SEM, RRSS, EMKT
Wordpress Design and Development

Performance Strategist | Fnbox - Sonico
December 2009 - August 2010
Responsible for the advertising strategy on the site (Premium, Performance, Adsense, New tools)
- Team supervision.
- General guidelines for work
- Coordination of weekly meetings according to objectives
- Analysis of results and business opportunities. Campaigns CPM, CPC, CPA, CPL, Email MKT
- Optimization of resources and tools.
- Orientation to results and specific objectives
- Evaluation and improvement of user engagement
- Structuring of site traffic through developments in House.
-Recruitment and career development.

Ad operations Manager | IMS Corporate
July 2008 - December 2009
AdOps Manager,
Online advertising campaigns both in Argentina and Latin America.
Responsible for everything related to traffic within the company, creatives, optimization, implementation, monitoring and reporting.
Advice at the level of new advertising technologies and new projects at the advertising level.

Advertising ad manager | Infobae
November 2004 - June 2008
Ad Server management of 5 sites with a total of approximately 200 active campaigns.
Relationship with advertising agencies, companies, designers.
Online campaign planning by CPM, CPC and by hours.
Optimization of spaces in each of the sites to achieve the highest possible CTR and impact of the ads.
Advice to large advertisers about their advertising investment in the medium. Preparation of reports, statistics and procedure manuals.","rawText":"Programmatic Associated Director | Dentsu February 2021 - Present Oversee the programmatic buying team performance for the Canadian Market. Induction, training and career development. Management and overseeing campaigns and strategies trough DV360, Amazon, TTD, Mediamath, Amobee, Teads, among others.Oversee the programmatic buying team performance for the Canadian Market. Induction, training and career development. Management and overseeing campaigns and strategies trough DV360, Amazon, TTD, Mediamath, Amobee, Teads, among others. Programmatic Manager | Atlantida April 2019 - June 2020 Responsible for monetization and income via programmatic of Gente, Parati, Paparazzi and special projects of the group Open Market, Private Deals, Guaranteed Inventory. Deals and Bulk selling global inventory. Active participation in the commercial strategy for the monetization of new digital developments. Direct relationship with Suppliers, Agencies, DSP`s, DMP`s, exchanges Analysis of new opportunities, competition and business development based on the digital environment. Programmatic Director | Gravity 4 May 2016 - April 2019 DSP Management Business Development AI Consulting Programmatic Strategies Digital Marketing Consultant | Ministerio de Planificacion (Goverment) May 2014 - December 2015 Development and Online Communication Strategy Planning and Execution of Actions Team training Analysis, Measurement, Optimization and Reporting Work on social platforms Growth hacking strategy Project development KPIS implementation Sales Executive | Us Media Consulting May 2012 - May 2014 Argentina & Chile Senior Sales Executive - DSP & Programmatic Sales - Retargeting over Facebook Exchange - Bulk tier 2 Sales Globally - Co branding Alliances My best experience at US Media Consulting was the develop of the co branding alliance between Terra and Alamaula. 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