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Wise Up
diciembre de 2013 – actualidad (1 año 2 meses)Buenos Aires
Wise Up es una adquisición del grupo Abril http://bit.ly/1nbfBLF por 444M dólares.
Tareas:
• Ayudar a ejecutar el plan de marketing para las iniciativas digitales de Wise Up
• Desarrollar , implementar y analizar campañas digitales en una variedad de canales, incluyendo la publicidad digital, marketing en buscadores y redes sociales.
• Trabajar con el gerente de marca, ventas y equipos creativos.
• Monitorear las campañas digitales y recopilar métricas para calcular el ROI y sugerir una mejora continua.
• Manejo de herramientas de email marketing para la retención y generación de oportunidades (diseño HTML)
• Administrar los esfuerzos de marketing , tales como SEM ( marketing en buscadores ) y la publicidad gráfica .
• Manejar las herramientas de Facebook Ads.
CRIBAResponsable Web
CRIBA
abril de 2013 – actualidad (1 año 10 meses)Buenos Aires
- Gestionar la imagen/marca de empresa en social media
- Crear e implementar estrategias de promoción y reputación online.
Solo DeportesMarketing Digital
Solo Deportes
enero de 2014 – diciembre de 2014 (1 año)Argentina
Ayudar a crear y ejecutar el plan de marketing para las iniciativas digitales de Solo Deportes.
• Desarrollar , implementar y analizar campañas digitales en una variedad de canales, incluyendo la publicidad digital y marketing en buscadores.
• Monitorear las campañas digitales y recopilar métricas para calcular el ROI y sugerir una mejora continua.
• Desarrollar estrategias de marketing por correo electrónico para la retención y generación de oportunidades (diseño HTML)
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