Adecco Argentina (Staffing and Recruiting) ////
- Design, launch, track and analyse digital marketing programs to optimise overall results and channel mix. - Lead and coordinate the delivery of digital projects: online web sites, social media apps, and mobile channels - Manage acquisition budget to execute ROI acquisition programs.
Consultoría Digital (Marketing and Advertising) ////
Participate as an independent consultant in the planning, development and execution of digital media projects. Two latest success stories: -Increased sales revenue in 200% for a Sushi Delivery Restaurant. -Increased sales revenue in 350% for a Hair Beauty Course in DVD.
Adecco Argentina (Staffing and Recruiting) // - desde 8/2011//
- Responsible for the development of a jobboard for Adecco LATAM and manage it through it's entire lifecycle. - Leading a project that consists in developing an in-house business intelligence system. Mainly for ROI, database marketing and measure specific KPIs. - Without Investing we ran specific digital actions and we increased visits by 250% - CVs 100% - Applications 114% - CV updates 84% - Visits from search engines by 320%
Bumeran.com (Internet) // - desde 3/2011//
- Analyses digital campaigns performance (ROI) and recommend optimized media solutions to meet the company objectives. (SEO , SEM, Social Media, Facebook Ads, Email Marketing, Web Analytics) - Analyses users’ behavior and interaction with our websites. -Extract information from databases and transform it to identify opportunities and threats for the business. -Digital Media Planning. CPC – CPM – CPL - CPA
Universo BIT (Internet) // - desde 6/2010//
During the years I worked in Bumeran.com, also participated in specific digital projects for UniversoBIT. My responsibilities were to improve search engine optimization (SEO), design and launch Google Adwords campaigns and create strategic partnerships.
Bumeran.com (Internet) // - desde 3/2009//
- Manage social media sites including: Twitter, YouTube, Facebook, etc. - Develop Email performance reports and manage e-mail marketing production schedules. - Analyses data to identify business trends and aid in making strategic decisions.