Tom H. freelancer experto en Tiendas virtuales (ecommerce), Marketing de afiliados, Marketing Online

Tom H.

e-commerce Marketing Leader Latin America at HP

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Marketing Digital

Sobre mí
I am strategy & marketing professional with deep expertise on digital products & marketing in Latin America market with +7 years of experience on world-class brands including Terra, Hewlett Packard, Unilever, Ambev for Brazilian market & Latin America Region. 

I am a professional, passionate about engaging consumers with brands in authentic, unexpected, and meaningful ways. A passionate advocate for the end user who feels most at home as a champion in converging business and consumer needs when collaborating with teams on new media projects.

My experience in the marketing area includes planning and execution of product strategies, digital marketing initiatives, brand management, advertising campaigns, brand positioning, media buying, integrated marketing management, market & competition analysis, yearly forecast planning, budget control, team management, product life-cycle management and sales support.

Solid experience managing direct reports, third party vendors, advertising agencies local & international and extensive experience working on cross functional and global projects with international teams.

Specialties: Strategic planning | Marketing planning | Digital marketing | Social Medias |Team management | Product life cycle analysis & control | Consumer research | ATL & Digital campaigns | PR management | Consumer events | Integrated marketing management with multiple vendors including: ATL & digital, trade, PR and event agencies | Customer driven Innovation | Co-branded partnerships | Trade Marketing | Project Management | Strategic Marketing | Online Marketing | e-Commerce | Demand & Traffic Generation Campaigns | Product Launching
Historia laboral
Projetos efectuados para
- Unilever
- Ambev
- KraftFoods
- Unilever

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