I am a Singaporean and my working experience is as follows:
- Digital Marketing Specialist | May 2019 - Current
With her marketing communication background and digital marketing training, she now collaborates fellow marketeers in offering digital marketing services to small businesses and entrepreneurs on project/freelance basis.
- Image Consultant & Trainer - Imagexchange International | Jan 2009 - Current
After over 18 years of Sales, Customer Relations, Marketing Communications & Promotions, Advertising, PR & Media Relations experience, Kit started ImageXchange International in 2007. As a franchisee of First Impressions UK, ImageXchange provides image management and branding consultancy and training.
- Marketing Communications Manager - Emeraldhill Group Pte Ltd | 2003 - 2008
The job scope included creating and implementing plans to increase market share for the seven pubs, bars, dance club and beach bar under the group's management. Develop, plan and budget promotional campaigns, while collaborating with cross-functional teams, ie. creative, IT, outlet managers to supply brands – to produce effective promotional materials, targeting the different customer base. Coordinating with and managing agency partners, creating marketing presentations for stakeholders. Also responsible for all PR and media relations matters.
- Marketing Communications Manager - Raffles Town & Europa Country Clubs | 1999 - 2003
Responsible for conceptualizing, planning and executing events organised for members of the club. Produced marketing materials to promote the events (through print collaterals and newsletter) including copywriting, proofreading and liaising with designers and printers. Creation and management of project plans for various marketing and event activities including overseeing logistics, event set-up and tear down for smooth execution of events. Handling PR and media relations.
- Events & Promotions Manager - The British Club | 1996 - 1999
Similar to the job scope at Raffles Town & Europa Country Club. Establish and maintain good relationships with the members' committee groups (Editorial and Events committees) due to their involvement in the production of the club's monthly magazine and the regular major/annual events held at the clubs.
- Project Sales Manager - Don Thaker Services Pte Ltd | 1993 - 1996
Generate sales revenue by developing and maintaining relationships with both new and existing clients for facilities management services. Identify business opportunities by identifying prospects, analyzing and recommending possible service options. Initiate and follow up on leads, daily outside sales calls on new and existing accounts. Maintain relationships with clients by providing support, information, and guidance, and after sales services, researching and recommending new opportunities; recommending profit and service improvements.
- Customer Service Executive - Folec Communications Pte Ltd | 1991 - 1993
Providing after sales service to corporate clients, ie hotel industry. Liaising with IT/tech team and clients to plan, coordinate and ensuring smooth installation/changeover of new telecommunication system. Maintaining good customer relationship, providing other post sales services such as handling and resolving complaints and proposing system maintenance contracts to new and existing customers.
- Personal Assistant - Powermatic Pte Ltd | 1986 - 1991
Performed full suite of secretarial and personal assistant work for the Managing Director of computer components manufacturer.