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profesionales hacia las siguientes áreas de interés:
• Marketing digital
• Publicidad en Redes Sociales
• Marketing estratégico
• Comunicación externa e interna
• Relaciones públicas
• Relaciones institucionales
• Coaching ontológico
• Community management
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- Planificación de campañas en redes sociales: designación de presupuesto, formato de publicaciones, segmentación de públicos, frecuencia, duración y tipo de dispositivo. Medición de resultados y ajuste.
- Planificación de contenido orgánico en redes sociales: calendario mensual en función de los valores diferenciales que se quieren comunicar.
- Análisis de Google Analytics y campañas de Google AdWords.
- Propuesta de mejora para las páginas web con el fin de aumentar el tráfico y optimizar el canal.
- Declaración de objetivos cuantitativos para año 2018 y plan de acción para lograrlos.
- Organización de eventos: seminarios, reuniones de franquiciados, talleres.
- Coordinación de acciones específicas de marketing y comunicación.
- Armado de promociones, tarjeta de beneficios para alumnos, sorteos, descuentos.
- Colaboración en apertura franquicia en Estados Unidos y Latinoamérica.
- Colaboración en armado de plataforma de cursos online.
* Personas a cargo: tres (community manager, diseñador gráfico y diseñador audiovisual).

* Profesional Independiente: Declaración de objetivos para redes sociales.
Análisis de la competencia (benchmarking).
Creación de contenido.
Generación de calendarios de contenido para diferentes plataformas.
Administración de anuncios (Facebook Ads, Instagram Ads y Twitter Ads).
Administración y control de presupuestos.
Respuesta de consultas y comentarios.
Creación de concursos y promociones.
Monitoreo, medición y reporte de resultados. Interpretación de KPIs e insights.
Facebook Ads / Instagram Ads / Twitter Ads
Google Analytics y Google Adwords

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