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Empleador: Universidad Tecmilenio
Actividades:
-    Responsable de la planeación, desarrollo y ejecución de las campañas nacionales (BTL/ATL) de comunicación y mkt. Objetivos: Generar TOM, SOM, Brand Awarness, Captación/Registros).
-    Responsable de la correcta implementación y uso de marca en los 30 Campus del país.
-    Responsable de la creación y ejecución de las estrategias de comunicación y mercadotecnia para los diferentes productos (preparatoria, profesional, carreras ejecutivas, maestrías y certificados) de la Universidad.
-    Manejo de agencias de comunicación y mkt, diseño, relaciones públicas/crisis, digital y eventos.

Puesto: Director General
Empleador: Red Wings
Actividades:
-    Responsable de elaborar el plan de negocio.
-    Responsable de elaborar el plan de mercadotecnia y comunicación.
-    Responsable de elaborar los manuales de usos de marca y tono de voz.
-    Elaborar estudios de mercado socioeconómicos para definir mercados meta.
-    Elaborar planes de medios y estrategias publicitarias para medio online y offline.
-    Elaborar plan financiero de inversión y retorno a corto, mediano y largo plazo.
-    Responsable de la contratación total del personal.
-    Responsable de mantener y fomentar el correcto clima organizacional.
-    Responsable de inventarios y administración del capital.
-    Responsable del manual de franquicias.
-    Responsable de la apertura de próximas sucursales.

Puesto: Gerente Nacional de Comunicación y Mercadotecnia
Empleador: Michelin
Actividades:
-    Responsable del manejo de la agencia de medios, diseño, RP, digital.
-    Responsable de la planeación e implementación de los planes de medios para las tres marcas de la compañía (Michelin, BF Goodrich y Uniroyal).
-    Encargo de la administración del presupuesto del departamento de mercadotecnia. Superior a los 40, 000,000.00 millones de pesos anuales.
-    Responsable de la creación e implementación de las campañas publicitarias para todas las marcas de la compañía a nivel nacional.
-    Responsable de supervisar y mantener el correcto uso de las marcas a nivel nacional. Correcta implementación en sucursales (POP), corporativos, oficinas, plantas, automóviles, uniformes, entre otros.
-    Responsable de la creación de los diferentes materiales publicitarios para TV, impresos y medios digitales.
-    Responsable de la creación / tropicalización e implementación de todas las campañas de publicidad de las tres marcas de la compañía a nivel nacional e internacional (en particular para el mercado latino de EUA y Canadá).
-    Responsable de la creación, desarrollo, implementación y alineación de la plataforma digital de Michelin México con la plataforma global de la compañía.
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