Rafael M. freelancer experto en AdWords de Google, Analytics, SEO

Rafael M.

SEM e Analytics

0 / 5


Marketing Digital

Habilidades (Máximo: 5)
Sobre mí
Working for more than seven years with Business Intelligence focused on marketing actions I expanded my skills on both marketing and team leadership. On my original background as a Physicist I had developed high analysis capabilities.

I’ve successfully created Digital Marketing Business Intelligence sectors on 3 different agencies. My experience includes clients with all levels of knowledge on measurement and optimization. Main clients worked with: Coca-Cola, Nokia, LG, NET, Itaú, Petrobrás and eHarmony.

Main Qualifications:
˗    Metrics planning and tools setup, including recommendations and supervision of IT teams involved.
˗    Web, Social Monitoring and Media tools information extraction and the analysis processes.
˗    Performance indexes such as ROI and ROAS data modeling, calculations and optimization for both online and offline activities.
˗    Operational expertise with several technology providers and media partners for own, earned and paid media actions.
˗    Team managing and training, processes and requests definitions.
˗    Creation of strong and creative presentations.

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