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Ofrezco un servicio especial para quienes recién empiezan su negocio, o necesitan impulsarlo, potenciando su imagen para lograr visibilidad,
con una comunicación eficaz y estilo único.","rawText":"Me apasiona la imagen y el estilo, el lujo y la moda, y trabajo para que las personas y las marcas obtengan su máximo potencial a nivel imagen. Ofrezco un servicio especial para quienes recién empiezan su negocio, o necesitan impulsarlo, potenciando su imagen para lograr visibilidad, con una comunicación eficaz y estilo único.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/d826a7e5386d4871842d4a8f4b686a54/profile/description","g11n":{"edit":"Editar","save":"Guardar","cancel":"Cancelar","warning":"Cuidado: No compartas datos de contacto o podrás ser bloqueado.","expandText":"Ver más detalles","collapseText":"retraer","placeholder":"Sintentiza en pocas palabras aquello que mejor te define como profesional. Muestra al mundo lo que puedes brindar para darle dirección a tu carrera freelance. Ej: Diseñador de imagen y sonido especialista en videos institucionales y retoque fotográfico"},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Historia laboral","dangerouslyWillBeRenderAsHtml_text":"Desde noviembre 2009 – Actualmente
Potenciadora de imagen personal y de marca freelance
Emprendedora en Barcelona (2009 a 2011) y Buenos Aires (2012-actualmente)
Potenciación de marcas a través de estrategia de comunicación, conceptualización; desarrollo de identidad corporativa, web y redes sociales, conversaciones online, prensa y difusión, eventos.
Asesoramiento de imagen personal, moda y tendencias. Conferencia y Workshops de Imagen en universidades y empresas sobre Belleza y Estilo.

Abril 2008 – Noviembre 2009
MRM WW España / Agencia de Marketing Relacional y Online del Grupo McCann, España
Responsable de Cuentas
Internet y Marketing Relacional: Desarrollo y supervisión de estrategias y tácticas de comunicación publicitarias de marketing relacional y digital para captación y fidelización. Medición de resultados y nuevas propuestas.
Para Unicef, y Caprabo.com, tusrecetasconsabor.com, capraboacasa.com, Club Caprabo.
Referencia: Directora de cuentas Laura Arrasa (0034) 699450698 España

Julio 2003 – enero 2008
Euro RSCG - CraveroLanis / Agencia de Publicidad, Argentina
Responsable de Cuentas
Branding: estudio y análisis de marca y de consumidores, estrategias de comunicación, planificación e implementación de acciones de branding y cuidado de las marcas.
BTL: Desarrollo y supervisión de estrategias de comunicación en punto de venta y de consumo, eventos y prensa.
Internet: Dirección del área online y coordinación para alinear las comunicaciones 360°. Propuestas digitales, desarrollando websites, hotsites, animaciones, spots de tv, virales, pautas online, contenidos periodísticos, e-marketing relacional. Analítica web, KPI´s.
Cuentas: Gancia, Dr Lemon Vodka, Campari, Fernet Cinzano, Terma, Brahma, El Noble repulgue, Cerro Castor, Cristóbal Colon y Rip Curl, La Mejor Flor, chocolates Tikal, Multitalent Agency, Malba, Zuzuki, Personal, etc.
Referencia: Director general Gabriel Maloneay 4314-5050 Argentina

Noviembre de 2000 – abril de 2003
Bridger Conway / Agencia de Publicidad Argentina
Cuentas - Nuevos Negocios
Internet: Desarrollo del área online de la agencia a través de propuestas de comunicación online. Presentaciones, Presupuestos y Negociación. Coordinación interna para el desarrollo y seguimiento de los trabajos. Estrategia de contenidos.
Cuentas: Clarín Digital (diario online), D´Mode (revista entretenimiento), Fashion Week of the Americas (Moda).
Referencia: Director: Marcelo Bridger 4730-0222 Argentina

Desde enero de 1999 hasta noviembre del 2000
Medialab Argentina / Agencia de Publicidad Interactiva Argentina
Ejecutiva de Cuentas - Nuevos Negocios
Internet: Desarrollo de propuestas de comunicación online para la captación de clientes. Presentaciones, Presupuestos, Licitaciones, Negociación. Coordinación interna para el desarrollo, seguimiento y entrega de trabajos. Estrategia de contenidos. Analíticas web.
Cuentas: laboratorio Aventis Pharma, internet Arnet, pinturas Colorín, Tersuave, Sinteplast, Maure inmobiliaria…
Referencia: Socio / Directora: Vivian Galbán 4371-8016 Argentina

DESARROLLO ACADÉMICO
Licenciatura en Publicidad. Universidad de Palermo, Argentina. 2000.
Curso anual de capacitación en Marketing. Universidad de Palermo, Argentina. 1993
Idioma inglés, nivel avanzado. Pasantía laboral de 6 meses en Estados Unidos.","rawText":"Desde noviembre 2009 – Actualmente Potenciadora de imagen personal y de marca freelance Emprendedora en Barcelona (2009 a 2011) y Buenos Aires (2012-actualmente) Potenciación de marcas a través de estrategia de comunicación, conceptualización; desarrollo de identidad corporativa, web y redes sociales, conversaciones online, prensa y difusión, eventos. Asesoramiento de imagen personal, moda y tendencias. Conferencia y Workshops de Imagen en universidades y empresas sobre Belleza y Estilo. Abril 2008 – Noviembre 2009 MRM WW España / Agencia de Marketing Relacional y Online del Grupo McCann, España Responsable de Cuentas Internet y Marketing Relacional: Desarrollo y supervisión de estrategias y tácticas de comunicación publicitarias de marketing relacional y digital para captación y fidelización. Medición de resultados y nuevas propuestas. Para Unicef, y Caprabo.com, tusrecetasconsabor.com, capraboacasa.com, Club Caprabo. Referencia: Directora de cuentas Laura Arrasa (0034) 699450698 España Julio 2003 – enero 2008 Euro RSCG - CraveroLanis / Agencia de Publicidad, Argentina Responsable de Cuentas Branding: estudio y análisis de marca y de consumidores, estrategias de comunicación, planificación e implementación de acciones de branding y cuidado de las marcas. BTL: Desarrollo y supervisión de estrategias de comunicación en punto de venta y de consumo, eventos y prensa. Internet: Dirección del área online y coordinación para alinear las comunicaciones 360°. Propuestas digitales, desarrollando websites, hotsites, animaciones, spots de tv, virales, pautas online, contenidos periodísticos, e-marketing relacional. Analítica web, KPI´s. Cuentas: Gancia, Dr Lemon Vodka, Campari, Fernet Cinzano, Terma, Brahma, El Noble repulgue, Cerro Castor, Cristóbal Colon y Rip Curl, La Mejor Flor, chocolates Tikal, Multitalent Agency, Malba, Zuzuki, Personal, etc. Referencia: Director general Gabriel Maloneay 4314-5050 Argentina Noviembre de 2000 – abril de 2003 Bridger Conway / Agencia de Publicidad Argentina Cuentas - Nuevos Negocios Internet: Desarrollo del área online de la agencia a través de propuestas de comunicación online. Presentaciones, Presupuestos y Negociación. Coordinación interna para el desarrollo y seguimiento de los trabajos. Estrategia de contenidos. Cuentas: Clarín Digital (diario online), D´Mode (revista entretenimiento), Fashion Week of the Americas (Moda). Referencia: Director: Marcelo Bridger 4730-0222 Argentina Desde enero de 1999 hasta noviembre del 2000 Medialab Argentina / Agencia de Publicidad Interactiva Argentina Ejecutiva de Cuentas - Nuevos Negocios Internet: Desarrollo de propuestas de comunicación online para la captación de clientes. Presentaciones, Presupuestos, Licitaciones, Negociación. Coordinación interna para el desarrollo, seguimiento y entrega de trabajos. Estrategia de contenidos. Analíticas web. Cuentas: laboratorio Aventis Pharma, internet Arnet, pinturas Colorín, Tersuave, Sinteplast, Maure inmobiliaria… Referencia: Socio / Directora: Vivian Galbán 4371-8016 Argentina DESARROLLO ACADÉMICO Licenciatura en Publicidad. Universidad de Palermo, Argentina. 2000. Curso anual de capacitación en Marketing. Universidad de Palermo, Argentina. 1993 Idioma inglés, nivel avanzado. 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