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SPARKLING ADV. Asistente de Marketing /May. 2017 - Actualmente / Barcelona - España

BIOPLAZA SAS. Jefe de Marketing / Sep. 2016 – Dic. 2016 / Bogotá-Colombia
Jefe: Gerente General
Crear y ejecutar planes de acción de contingencia (por fin de año) logrando un incremento en las ventas del 18% frente al periodo anterior. Análisis de rentabilidad y rotación de producto. Gestionar lanzamientos de producto. Coordinar la agencia digital y el área de diseño. Encargada de empresas aliadas.

ENTER.CO. Jefe de Marketing / Mar. 2011 – Dic. 2015 / Bogotá-Colombia
Jefe: Gerente General
Participar en la elaboración de las directrices estratégicas. Desarrollar el plan de Marketing alineado con los objetivos de la compañía. Responsable del presupuesto del área logrando una reducción del 10% durante el 1er año. Crear y ejecutar campañas digitales mejorando los porcentajes de apertura (e-mail, redes sociales y web) y conversión (registros) especialmente para los eventos pyme. Participar en la creación, desarrollo (marketing y logística) y ejecución de los eventos pyme logrando posicionar la marca Expo Mipyme como el mejor evento de tecnología para empresarios Mipyme en Colombia. Responsable de las relaciones con socios estratégicos. Elaboración de nuevas estrategias para mejorar las acciones del área y la empresa. Elaborar la proyección de ventas anual. Desarrollo de campañas digitales logrando un aumento de suscripciones del 17,5% frente al 15% proyectado.

INSTRUMENTOS Y CONTROLES S.A. Asistente de Mercadeo y Ventas / Sep. 2010 – Enero 2011/ Bogotá-Colombia
Jefes: Gerente Comercial / Directora de Ventas Occidente
Brindar apoyo como asistente y analista a los directores del departamento de ventas. Desarrollar análisis sectoriales. Soportar la empresa en la organización de ferias y eventos. Coordinar y manejar la compra e inventario del material POP de la em

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Jefe: Gerente General
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