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___

Since I was little I loved to doodle around and the proof of that lies in all the old magazines in my house.

In some point of my life I thought that architecture was the path I should have taken, not until an old friend of mine taught me how to use and create really spectacular things using Photoshop; Graphic Design got my attention in a blink of an eye and in that same moment made a life time decision of doing this for a living.

I could say I'm a big fan of iconic and clean design: Milton Glaser as an example; who mixed powerful ideas and solid graphic details.

After this you may ask, why advertisement?

Second thing I love the most are ideas, but beyond that, the channel we designers use to empower those ideas. In my opinion ideas do not belong to one individual but are the result of hard work and a solid team who believe in them.

I recently started to break in to Lettering; I love how a message can take different meanings depending on the forms and depths of the fonts you create. There is a large group of artists I appreciate, but if I have to name my top three I'll say: Sergey Shapiro, Joluvian and Seb Lester.","rawText":"Desde pequeño me gustaba dibujar. Las revistas de mi casa pueden dar fe de ello. En algún punto decidí estudiar arquitectura. No fue sino hasta cuando vi a un amigo diseñar cosas espectaculares en Photoshop; el diseño me atrapó. En ese momento decidí que quería dedicarme a esto y que este es mi camino. Me apasiona el buen diseño, como el de Milton Glaser. Con una idea poderosa detrás y pequeños detalles que la refuerzan. ¿Por qué la publicidad? Me encantan las ideas como también buscar formas creativas de comunicarlas. Las ideas no pertenecen a una sola persona sino que son parte del trabajo duro de un equipo que cree en ellas. Soy amante del lettering y de la forma cómo se puede expresar una idea dependiendo del diseño caligráfico. Decidí incursionar en esta área gracias a la influencia de tipógrafos como Sergey Shapiro, Joluvian, Seb Lester ___ Since I was little I loved to doodle around and the proof of that lies in all the old magazines in my house. In some point of my life I thought that architecture was the path I should have taken, not until an old friend of mine taught me how to use and create really spectacular things using Photoshop; Graphic Design got my attention in a blink of an eye and in that same moment made a life time decision of doing this for a living. I could say I'm a big fan of iconic and clean design: Milton Glaser as an example; who mixed powerful ideas and solid graphic details. After this you may ask, why advertisement? Second thing I love the most are ideas, but beyond that, the channel we designers use to empower those ideas. In my opinion ideas do not belong to one individual but are the result of hard work and a solid team who believe in them. I recently started to break in to Lettering; I love how a message can take different meanings depending on the forms and depths of the fonts you create. There is a large group of artists I appreciate, but if I have to name my top three I'll say: Sergey Shapiro, Joluvian and Seb Lester.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/03350c01eee3afa70810094dfc7c38f7/profile/description","g11n":{"edit":"Editar","save":"Guardar","cancel":"Cancelar","warning":"Cuidado: No compartas datos de contacto o podrás ser bloqueado.","expandText":"Ver más detalles","collapseText":"retraer","placeholder":"Sintentiza en pocas palabras aquello que mejor te define como profesional. Muestra al mundo lo que puedes brindar para darle dirección a tu carrera freelance. Ej: Diseñador de imagen y sonido especialista en videos institucionales y retoque fotográfico"},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Historia laboral","dangerouslyWillBeRenderAsHtml_text":"* ZEA BBDO (Public Relations and Communications): • Dirección de arte
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Trabajo para marcas como Pepsi, Golden, Polar Ice, Gatorade, Jacks, Twistos, entre otras.
__________________________________________________________________________

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