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Pepsi-Cola Venezuela C.A. – Empresas Polar
    Gestioné la data de mercado para Pepsi, 7Up, Gatorade y las marcas regionales, generando los insights de consumo.
    Optimicé los informes de competencia de Datanalisis y extraje data de consumidores con el software Nielsen Answer.
    Actualicé y optimicé los informes de: Cobertura de Nielsen, Ventas de la industria y Rendimiento de marcas.
    Edité los cuestionarios para el nuevo Brand Mind Share.
Especialista Senior de Trade Marketing - Sep 2016 – May 2017
Cervecería Polar, C.A. – Empresas Polar
    Organicé 6 eventos especiales para un nicho de mercado, incrementando las ventas de los clientes en un 15% en 3 meses.
    Trabajé con la fuerza de ventas negociando 100 clientes estratégicos donde exhibir piezas publicitarias a través de un plan de fidelización de cliente.
    Planifiqué más de 200 actividades para impulsar las ventas en la temporada alta, logrando agotar inventarios.
Especialista Junior de Trade Marketing - Dic 2013 – Sep 2016
Cervecería Polar, C.A. – http://empresaspolar.com/negocios-y-marcas
    Gestioné el 70% del presupuesto del departamento de Trade Marketing.
    Coordiné el viaje y la premiación del Ranking Comercial para 500 empleados, obteniendo 4.9/5 en la encuesta de servicio.
    Conceptualicé la nueva imagen para la revista mensual de la fuerza de ventas.
    Implementé el proyecto para la gestión de inventarios de materiales entre los distintos departamentos de Marketing.
    Desarrollé los manuales de ejecución de merchandising para la marca internacional Polar Beer
    Líder de equipo conformado por 8 compañeros de trabajo.
Asistente de Marketing - Oct 2013 – Dic 2013
Laboratorio Cosmético VITA, C.A.
    Conceptualicé la nueva imagen del sitio web.
    Coordiné las órdenes de publicación de medios para televisión abierta y cable.
    Planifiqué una participación especial en la carrera Caracas Rock 10k para la principal marca de la compañía, Borocanfor.
    Realicé el lanzamiento de la nueva imagen para la segunda marca de la compañía, Calaminol.","rawText":"Analista Senior de Market Intelligence - Jun 2017 – Sep 2017 Pepsi-Cola Venezuela C.A. – Empresas Polar  Gestioné la data de mercado para Pepsi, 7Up, Gatorade y las marcas regionales, generando los insights de consumo.  Optimicé los informes de competencia de Datanalisis y extraje data de consumidores con el software Nielsen Answer.  Actualicé y optimicé los informes de: Cobertura de Nielsen, Ventas de la industria y Rendimiento de marcas.  Edité los cuestionarios para el nuevo Brand Mind Share. Especialista Senior de Trade Marketing - Sep 2016 – May 2017 Cervecería Polar, C.A. – Empresas Polar  Organicé 6 eventos especiales para un nicho de mercado, incrementando las ventas de los clientes en un 15% en 3 meses.  Trabajé con la fuerza de ventas negociando 100 clientes estratégicos donde exhibir piezas publicitarias a través de un plan de fidelización de cliente.  Planifiqué más de 200 actividades para impulsar las ventas en la temporada alta, logrando agotar inventarios. Especialista Junior de Trade Marketing - Dic 2013 – Sep 2016 Cervecería Polar, C.A. – http://empresaspolar.com/negocios-y-marcas  Gestioné el 70% del presupuesto del departamento de Trade Marketing.  Coordiné el viaje y la premiación del Ranking Comercial para 500 empleados, obteniendo 4.9/5 en la encuesta de servicio.  Conceptualicé la nueva imagen para la revista mensual de la fuerza de ventas.  Implementé el proyecto para la gestión de inventarios de materiales entre los distintos departamentos de Marketing.  Desarrollé los manuales de ejecución de merchandising para la marca internacional Polar Beer  Líder de equipo conformado por 8 compañeros de trabajo. Asistente de Marketing - Oct 2013 – Dic 2013 Laboratorio Cosmético VITA, C.A.  Conceptualicé la nueva imagen del sitio web.  Coordiné las órdenes de publicación de medios para televisión abierta y cable.  Planifiqué una participación especial en la carrera Caracas Rock 10k para la principal marca de la compañía, Borocanfor.  Realicé el lanzamiento de la nueva imagen para la segunda marca de la compañía, Calaminol.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/5af42393fc0c660c365dc49e0efd0578/profile/history","g11n":{"edit":"Editar","save":"Guardar","cancel":"Cancelar","warning":"Cuidado: No compartas datos de contacto o podrás ser bloqueado.","expandText":"Ver más detalles","collapseText":"retraer","placeholder":"Describe tus tareas en proyectos anteriores, tu rol y valor agregado para cada hito de tu carrera profesional. Cuéntanos cómo tu trabajo le dio valor a cada proyecto en los que hayas colaborado a lo largo del tiempo. Elige lo aspectos más relevantes de cada posición, qué aprendiste y qué lograste, y todo lo que ayude a entender el camino de tu historia profesional."},"validation":{"required":true,"min":20,"max":50000}}},"profileCompleteness":{"show":false},"newProfileCard":{"canEditCompany":false,"canAddFavorite":false,"addFreelancersDropdownTitle":"Agregar a lista","isHero":false,"isVerifiedAgency":false,"companyVisibleName":"O. P.","companyId":1001305,"companyHash":"5af42393fc0c660c365dc49e0efd0578","ratingData":{"rating":0,"hasRating":false,"width":"width: 0","noRatings":"Ninguna calificación todavía","average":0,"ratingText":"Ninguna calificación todavía"},"profileVisibilityEditInitials":{"isChecked":true,"actionUrl":"https://www.workana.com/companies/profile/edit/visibility","g11n":{"toggleLabel":"Perfil público"}},"agencyEditInitials":{"isChecked":false,"actionUrl":"https://www.workana.com/companies/profile/edit/is_agency","g11n":{"toggleLabel":"Perfil de Agencia"}},"phone":{"text":"Número de teléfono:","canEditPhone":false,"hasPhone":false,"number":null},"countryData":{"country":"ES","name":"España","class":"flag flag-es","url":"https://www.workana.com/freelancers/spain?ref=freelancer_view","blankGif":"https://wkncdn.com/newx/assets/build/img/blank.e5634ce39.gif"},"hourlyRate":{"text":"Valor hora:","rate":"€ 0,00","isSet":false,"currency":"EUR","amount":"0.00"},"mainSkill":{"isSet":true,"text":"Freelancer experto en Marketing Digital y Ventas"},"public":true,"clarificationText":"Formatos permitidos:
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