Evaluating bids

Digital Marketing Project

Published on the September 16, 2020 in Sales & Marketing

About this project

USD 20 - 30 / hour

California based communications company is looking for a Digital Marketing Expert to assist in the execution and optimization of an online marketing campaign. This campaign’s objective is the promotion of translation, interpreting, voice-overs, transcription, and other communication services through digital channels.

The ideal candidate will have a passion for all things marketing and technology. This expert should be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. He or she should be tech-savvy and intuitive with great ideas to reinforce our marketing campaigns.

    •    Assist in the formulation of strategies to build a lasting digital connection with consumers
    •    Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
    •    Launch optimized online adverts through Google Adwords, Facebook etc. To increase company and brand awareness
    •    Be actively involved in SEO efforts (keyword, image optimization etc.)
    •    Prepare online newsletters and promotional emails and organize their distribution through various channels
    •    Provide creative ideas for content marketing and update website
    •    Collaborate with designers to improve user experience
    •    Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
    •    Acquire insight in online marketing trends and keep strategies up-to-date
    •    Maintain partnerships with media agencies and vendors
    •    Proven experience as Digital Marketing or similar project
    •    Excellent understanding of digital marketing concepts and best practices
    •    Experience with B2C social media, Google Adwords and email campaigns and seo/sem
    •    working knowledge of ad serving tools (e.g., DART, Atlas)
    •    Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
    •    Skills and experience in creative content writing
    •    Analytical mindset and critical thinking
    •    Excellent communication and interpersonal skills

Category Sales & Marketing
Subcategory E-mail marketing
Is this a project or a position? Project
Required availability Part time

Project duration: 1 - 4 weeks

Skills needed

Internet Marketing MailChimp Marketing Google AdWords

Want to start working on this project?

Log into your Workana account or Register today. Boost your freelance work!

Other projects posted by J. C.