Project: Informative and Consultative Selling Travel website (Window website)
Company name: Soul do Brasil
Slogan: Travel Your Senses
* We have the Brandbook (guide)
* We can/will provide text, photos and videos
*Develop for SSL/https
Website platform: Wordpress
English (main) / Spanish / Portuguese (could use plugins e.g. Weglot)
Omni channel - Responsive website
General objectives/purpose of this project:
Create a website where clients can have the best and easy experience to navigate and encounter trips they are not expecting at the first time, through photos, videos and text information. Where they can start travel from the first click, have enough information to arouse curiosity and then take some action (send a message, email, or call).
Search engine optimization, well-organized content, user-friendly site, effective calls to action, increase conversion rate. Drive traffic, engage prospects, generate leads and re-engage existing customers.
Goals of our website:
Build our brand
Create interaction with potential customers (and then, improve with existing ones)
Worldwide (initially from US/Canada and Europe), middle-aged and plus, looking for comfort/convenience and security, no matter how much they will pay for it.
Four-star hotels at least.
Groups of friends and families. Executives extending a business trip.
Structure (main ideas)
One highlighting the XPs and other grouping other journeys (and even including the same XPs) by theme (e.g. Sou Adventurer, Soul Relax, Soul Foodie, etc.)
For Highlighted ones:
1) Richard Experiences (one of our main partners)
2) Foz do Iguaçu
4) Fernando de Noronha
5) São Paulo
6) Check all the XPs
1) Soul Adventurer
2) Soul Relax
3) Soul Culture
4) Soul Architect
5) Soul Foodie
6) Soul Nature
Horizontal bar for Find Your Soul
Competitor website we find interesting:
Wordpress themes interesting:
Website promotion, marketing digital tools:
SEO, Google Analytics, Google Words, Facebook, Instagram, RD Station
E-mail marketing lists. Active social media program, promotions, reputation managementCategory
: IT & ProgrammingSubcategory
: Web developmentWhat is the scope of the project?
: Create a new custom siteIs this a project or a position?
: ProjectI currently have
: I have an ideaRequired availability
: As neededAPI Integrations
: Social media (Facebook, Twitter, etc.)Roles needed