Evaluating bids

Primary Research Project

Published on the October 16, 2020 in Sales & Marketing

About this project

Over USD 3,000

Join 1-2 calls for briefing and discussion at kick off for each phase, your input on cultural relevance and market information is very much needed. Scheduled status calls with the team will be weekly or as needed.

Phase 1:
•    Collaboration with client team to create appropriate invitation email messages to potential respondents to participate in the research.
•    Coordination with recruitment partner to schedule pre-qualified and interested respondents to video interview sessions, clearly communicate the purpose and incentive
•    Coordination with survey partner if a screening survey is necessary. (Not expected)
•    Collaborate on the development of an interview guide for Listening IDI's with a broad range of freelance software developers and engineers regarding their freelance lifestyle, experience, motivations, business challenges and success, current tools and systems in use, including financial products.

Challenges or needs with freelance finances and any issues, frustrations or solutions.
•    Create and finalize necessary opening and closing scripting and questions and objections supporting materials
•    Field 12-20 interviews with the group. (12 if we experience repeating themes and no new insights)
•    Provide simultaneous audio translation and video recording of each IDI
•    Provide feedback and data for administration of incentives for completed interviews.


•    Identify insights and key findings from the interview phase.
Phase 2:
•    Identify respondents from phase 1 that present themselves as Experts in a particular skill or coding language with an interest in sharing.
•    Collaborate with recruitment partner to identify an additional respondents for "Masters/"Experts" group with similar profile
•    Collaboration with client team to create appropriate invitation email messages to potential respondents to participate in the research.


•    Coordination with recruitment partner to schedule pre-qualified and interested respondents to video interview sessions, clearly communicate the purpose and incentive
•    Coordination with survey partner if a screening survey is necessary. (Not expected)
•    Collaborate on the development of an interview guide for Listening IDI's with Masters & Experts group of freelance software developers and engineers regarding their freelance skills and intent to teach that skill, experience in that field, experience in education or tutoring, motivation or passion to help others, review of an apprenticeship program model including financial solution.
•    Create and finalize necessary opening and closing scripting, concept diagram and presentation tools and questions and objections supporting materials
•    Field 12-20 interviews with the group.

(12 if we experience repeating themes and no new insights)
•    Provide simultaneous audio translation and video recording of each IDI
•    Provide feedback and data for administration of incentives for completed interviews.
•    Identify insights and key findings from the interview phase.
Phase 3
•    Identify respondents from phase 1 that present themselves as potential Apprentices in a particular skill or coding language with an interest in learning.


•    Collaborate with recruitment partner to identify any additional respondents for "Apprentices" group with similar profile
•    Collaboration with client team to create appropriate invitation email messages to potential respondents to participate in the research.
•    Coordination with recruitment partner to schedule pre-qualified and interested respondents to video interview sessions, clearly communicate the purpose and incentive
•    Coordination with survey partner if a screening survey is necessary. (Not expected)
•    Collaborate on the development of an interview guide for Listening IDI's with Apprentices group of freelance software developers and engineers regarding their freelance skills and intent to learn that skill, experience in that field, experience in freelancing, motivation to get ahead in the field, review of an apprenticeship program model including financial solution.


•    Create and finalize necessary opening and closing scripting, concept diagram and slide presentation tools, questions and objections supporting materials
•    Field 12-20 interviews with the group. (12 if we experience repeating themes and no new insights)
•    Provide simultaneous audio translation and video recording of each IDI
•    Provide feedback and data for administration of incentives for completed interviews.
•    Identify insights and key findings from the interview phase.


Please provide details of key cost components and price per IDI.
Technology for video recording can be Zoom, audio translation will be needed - a transcription translation is not required
Timing is to begin in the next 14 days and completed by December 1.

Project overview

Design new financing product for freelancer upskilling.

Category Sales & Marketing
Subcategory Other
Project size Medium
Is this a project or a position? Project
Required availability As needed

Deadline: Not specified

Skills needed

Marketing Freelance Marketing Market Research Marketing Strategy Research

Want to start working on this project?

Log into your Workana account or Register today. Boost your freelance work!