Complete Marketing Plan Development for Pharmaceutical Products – Strategy, Positioning & Campaign Tools

As a pharmaceutical product manager with strong expertise in strategic brand development, my primary goal is to help healthcare companies build and execute impactful marketing plans, from deep insight analysis to full go-to-market campaign launches.

I aim to support businesses that need to:

Position their products effectively in a competitive or saturated market

Create compelling, medically accurate messaging

Develop multi-channel marketing strategies (field force, digital, medical, congress, etc.)

Align internal teams around product strategy and market objectives

What I bring:

A strong background in the pharmaceutical sector (Rx & otc), especially cns and dermatology

proven experience in creating actionable marketing plans aligned with sales kpis

the ability to translate clinical data into value-driven communication for both healthcare professionals and patients

strategic thinking with hands-on execution capacity (from content to tools and campaign rollout)

cross-functional collaboration with sales teams, medical affairs, and external agencies

key requirements to succeed:

a clear understanding of the product lifecycle stage

access to customer insights, sales objectives, and available marketing budget

transparent communication with stakeholders

alignment with regulatory and compliance guidelines

if you're looking for a partner who can both think strategically and execute effectively, i’d be glad to contribute to your product’s success.