Expert Instagram Content Creator and Strategist for Women's Wellness Brand

We are building 'Becoming,' a brand dedicated to supporting women through movement, Pilates, and personal growth. Our brand embodies a feminine, elegant, and approachable visual identity, with an established color palette. We are seeking a talented freelancer to create and edit engaging Instagram content that maintains visual consistency, adheres to our cohesive color scheme, and helps develop a recognizable brand voice.

The client will provide raw content, including videos, photos, and everyday moments. The selected freelancer will be responsible for transforming this raw footage into polished, Instagram-ready content.


Key Responsibilities:
* Edit Reels and short-form videos using provided raw footage.
* Adhere strictly to Becoming’s visual identity, ensuring a consistent look and color palette across all content.
* Propose innovative Instagram content ideas and formats.
* Develop a comprehensive content calendar that ensures a cohesive flow and effectively tells Becoming’s story in an authentic and engaging manner.
* Integrate text, captions, subtitles, music, and other visual elements as appropriate.
* Deliver final content optimized and ready for direct posting on Instagram.

Experience working with Pilates studios, wellness brands, or women-focused projects is highly valued. The ultimate goal is to cultivate an authentic, inspiring, and cohesive online presence, moving beyond simply posting content to truly connect with our audience.

Please submit your proposed monthly packages and pricing. I’m looking for an ongoing, month-to-month collaboration. Please include what each package covers, such as the number of edited posts, Reels, Stories, and revisions. I can provide the raw content for editing.