About this project
design-multimedia / logo-design
Open
We are seeking a talented graphic designer to create an ultra-clean, bold typographic logo for a Cuban political YouTuber brand named "luisdener". The brand name, "luisdener", should be presented in all lowercase and written together, forming the core of the logo itself without additional decorative elements or icons.
Style Requirements:
- Heavy geometric sans-serif typography.
- Brutalist aesthetic, compact, and high-impact.
- Tight kerning, almost compressed, to convey intensity.
- The name "luisdener" is the logo; no external graphics or symbols.
Tone & Emotion:
- The logo must convey urgency, defiance, and a clear ideological positioning.
- It should feel raw, direct, and unapologetic, like a public statement rather than a traditional brand logo.
- The design should evoke protest culture, political identity, and a sense of group belonging.
Visual Characteristics:
- Strong contrast is essential for visual impact.
- Incorporate a subtle, slightly distressed or imperfect texture (avoiding a heavy grunge look).
- Rigid alignment, either centered or left-aligned, to maintain a strong, authoritative presence.
- The logo should appear as if it could be printed on a protest sign or worn as a statement piece.
Color Options:
- Primary: red and blue (Cuban flag). Transparency in the background.
Composition:
- Minimalist design with no gradients.
- Flat design aesthetic.
- High readability from a distance.
- Designed for excellent scalability across various platforms, including social media, merchandise, and banners.
Mood References:
- Protest posters and political campaign slogans.
- Revolutionary minimalism.
- Street-level communication and activism visuals.
Avoid:
- Elegance, luxury, or a polished corporate feel.
- Complex graphics or illustrations.
- Soft or friendly aesthetics.
Category Design & Multimedia
Subcategory Logo design
What do you need? Create a new logo from scratch
Delivery term: Not specified
Skills needed