About this project
design-multimedia / logo-design
Open
We are seeking a highly skilled graphic designer to create an ultra-elegant and sophisticated modern typographic logo for our premium lifestyle brand, 'Santa Fe Edit'. The design must embody a luxurious Southwestern feel, while remaining extremely refined and modern, avoiding any rustic elements. The core of this project is a purely typographic logo, meaning no icons or illustrations should be included.
Key design requirements include:
- Typography: Utilize a refined modern serif font with exquisite letterforms and meticulous kerning. The design should feature a very high contrast between thick and thin strokes to convey sophisticated elegance with a strong personality.
- Aesthetic: The overall design must be clean, minimalist, and exude minimalist luxury. Focus on generous and elegant letter spacing, ensuring a perfectly balanced composition. The style should resemble a high-end magazine masthead.
- Color Palette: The text 'Santa Fe' should be rendered in a rich, warm terracotta color. The text 'Edit' should be in a deep, elegant charcoal brown.
- Deliverables: The final logo must be provided in high resolution with a transparent background, preferably in PNG format.
Category Design & Multimedia
Subcategory Logo design
What do you need? Create a new logo from scratch
Delivery term: Not specified
Skills needed