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Meta Ads Specialist for Legal Niche (Lawyers)

Published on the January 30, 2025 in Sales & Marketing

About this project

Open

Looking for an experienced Meta Ads Specialist to help build, manage, and optimize lead generation campaigns for lawyers in the U.S.

Key Responsibilities:
- Design, launch, and optimize Meta Ads campaigns targeting potential legal clients.
- A/B test ad creatives, copy, and audience segments to improve conversion rates.
- Ensure compliance with legal advertising regulations (e.g., State bar rules, ethical guidelines).
- Analyze performance data and provide actionable insights for scaling campaigns.

Requirements:
- Proven experience managing Meta Ads campaigns for law firms, personal injury attorneys, or legal services.
- Familiarity with legal niche compliance (e.g., Avoiding misleading claims, adhering to jurisdictional rules).
- Strong analytical skills and proficiency in Meta Ads Manager, Pixel setup, and conversion tracking.
- Portfolio or case studies showcasing successful legal campaigns (include examples in your proposal).

Project overview

The client I'm currently working with is a personal injury lawyer in Los Angeles who represents clients injured in trucking and car accidents. The goal is to run Meta Ad campaigns that: *Target individuals in Los Angeles/Fresno *Drive high quality leads

Category Sales & Marketing
Subcategory Advertising on Google, Facebook
What do you need? Small campaigns, for few products or services
Is this a project or a position? Project
Required availability As needed

Delivery term: Not specified

Skills needed

Facebook Google AdWords Internet Marketing

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