Fernando S.

Senior Consultant at Mercados Inteligentes

Average 0 of 5

Hourly rate: USD 30.00

Freelancer activity: Sales & Marketing

View certifications


About me
I have worked in the financial sector mainly in the marketing area as Marketing Director in a financial institution. I also was involved in commercial clients credit analysis at some point. This experience along with my formal education (MBA) allowed me to have a wider perspective of organizations and it is an asset in my core activity as it is marketing research.
Certifications (1)
Test Year Score Percentile Status
Market Research Test 2015 72% 86% Passed
Work history
* Mercados Inteligentes (Market Research): Business to Consumers and Business to business market research.

* Euromonitor International (Market Research): I have been involved in more tan 15 studies covering different industries such as retailing, Wood manufacturing and consumption, packaged food consumption, OTC health care, financial cards, among others.

* Financiera Mazdacrédito/Inversora Pichincha (Financial Services) [desde 2/2006]: Marketing Department Director for about 7 years. The job included the management of publicity and and advise based on market research of what strategies to implement regarding the market and the sales force. Then as part of my job in the Corporate Credit area my responsibilities included the credit allocation amognst companies as part of a team. Main clients were Mazda and Ford car dealers in Colombia. The job included the assessment of these companies' performance that was followed by advise on how to improve their credit rating in order to continue receiving money resources from Mazdacrédito/Pichincha

* Planeación Nacional (Financial Services) [desde 1994]: I was in charge of assessing some projects that were presented to the National Planning Department. A colombian government's office that allocates the national budget amongst the different institutions that make part of the central government.
Activity and ratings

Last login: 11 months ago

Joined: 3 years ago

Certifications: (1)

Ranked: Not ranked

Profile level: Bronze

What is profile
level bronze?

Bronze is the second level for freelancers in Workana. The more objectives they fulfill, and the more projects they win, allows them to reach higher levels. Read more