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Mi trabajo une código, automatización e integración para adaptar Zoho a los procesos reales de cada empresa. El foco es claro: personalización de procesos que mejore la operación y se traduzca en resultados medibles (menos retrabajo, mayor conversión, tiempos de ciclo más cortos y mejor control financiero).

Especialidad en Zoho

Automatizaciones con Deluge, webhooks, COQL y tareas programadas, orquestadas con Make y Zoho Flow para conectar áreas y eliminar pasos manuales.

Integraciones con terceros vía APIs REST/GraphQL (pasarelas de pago, firma digital, mensajería, Microsoft 365, etc.) y WhatsApp Business (plantillas, envíos, notificaciones y seguimiento).

Marketing en Zoho: diseño de flujos de captación y nurturing usando CRM + Campaigns + Survey, segmentación, formularios, plantillas, scoring y reportes de rendimiento.

Facturación y cobranzas con Zoho Books: estimaciones, facturas, links de pago, automatización de recordatorios y conciliaciones.

Datos y tableros con Zoho Analytics: modelado de KPIs, tableros ejecutivos/operativos y trazabilidad de punta a punta para decisiones basadas en datos.

Código custom en Client Script (JavaScript): validaciones, acciones condicionadas, reglas de negocio en la interfaz y experiencia de usuario a medida.

Cómo trabajo

Descubrimiento y mapeo de procesos → prototipo → iteraciones cortas con entregables visibles.

Documentación clara, control de versiones y comunicación proactiva.

Métricas desde el día uno para verificar impacto (tiempos, conversiones, costos operativos).

Si busca un consultor que domine Zoho a nivel técnico (código, automatizaciones, integraciones) y que alineé la herramienta a sus procesos para potenciar resultados, estaré encantado de colaborar.","rawText":"Soy Fidel Parabacuto, consultor especializado en Zoho y desarrollador de software. Mi trabajo une código, automatización e integración para adaptar Zoho a los procesos reales de cada empresa. El foco es claro: personalización de procesos que mejore la operación y se traduzca en resultados medibles (menos retrabajo, mayor conversión, tiempos de ciclo más cortos y mejor control financiero). Especialidad en Zoho Automatizaciones con Deluge, webhooks, COQL y tareas programadas, orquestadas con Make y Zoho Flow para conectar áreas y eliminar pasos manuales. Integraciones con terceros vía APIs REST/GraphQL (pasarelas de pago, firma digital, mensajería, Microsoft 365, etc.) y WhatsApp Business (plantillas, envíos, notificaciones y seguimiento). Marketing en Zoho: diseño de flujos de captación y nurturing usando CRM + Campaigns + Survey, segmentación, formularios, plantillas, scoring y reportes de rendimiento. Facturación y cobranzas con Zoho Books: estimaciones, facturas, links de pago, automatización de recordatorios y conciliaciones. Datos y tableros con Zoho Analytics: modelado de KPIs, tableros ejecutivos/operativos y trazabilidad de punta a punta para decisiones basadas en datos. Código custom en Client Script (JavaScript): validaciones, acciones condicionadas, reglas de negocio en la interfaz y experiencia de usuario a medida. Cómo trabajo Descubrimiento y mapeo de procesos → prototipo → iteraciones cortas con entregables visibles. Documentación clara, control de versiones y comunicación proactiva. Métricas desde el día uno para verificar impacto (tiempos, conversiones, costos operativos). Si busca un consultor que domine Zoho a nivel técnico (código, automatizaciones, integraciones) y que alineé la herramienta a sus procesos para potenciar resultados, estaré encantado de colaborar.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/32474e1fbb976f8b267f55e21fa75453/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Ventas → Gerencia Zonal
Inicié en ventas y luego pasé a gerencia zonal, donde lideré equipos comerciales, estandaricé rutinas de seguimiento y optimicé la gestión de cartera y objetivos. Este recorrido me dio una base sólida en orientación a resultados, comunicación con clientes y liderazgo de equipos.

Análisis de Datos
Di el salto a analista de datos para apoyar la toma de decisiones. Diseñé un sistema de gestión comercial basado en datos, con métricas de control y reportes operativos/gerenciales. El uso sistemático de la información mejoró la visibilidad del pipeline, la priorización de oportunidades y la eficiencia del equipo.

Desarrollo de Software y Consultoría Zoho (actual)
Me especialicé en desarrollo web y ecosistema Zoho. Participo en arquitectura y desarrollo de CRM, creación de scripts y automatizaciones (Deluge), integraciones con terceros (mensajería, pagos, Microsoft 365, etc.) y Client Scripts para adaptar la experiencia del usuario a reglas de negocio específicas.
Entre los desarrollos destacan soluciones web a medida (p. ej., cotizador con salida PDF), flujos de marketing (CRM + Campaigns + Survey), facturación con Books (estimaciones, facturas, conciliaciones) y tableros en Analytics para seguimiento de KPIs. Todo con un enfoque: alinear la herramienta al proceso para impactar directamente en los resultados.

Competencias clave

Zoho: Deluge, Client Script (JS), COQL, orquestación con Make y Zoho Flow.

Integraciones: REST/GraphQL, WhatsApp Business, pagos, Microsoft 365/Teams/Outlook.

Marketing Ops en Zoho: CRM + Campaigns + Survey (captación, nurturing, segmentación, scoring, reporting).

Finanzas operativas: Zoho Books (estimaciones, facturación, recordatorios, conciliación).

Analítica: Zoho Analytics (modelado de datos, KPIs y tableros).

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