Nicolás R. M.

Digital and Direct Marketing

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Marketing Digital

Sobre mí
Direct marketing has been my influence since I started my professional career. The day I started my first project in Avianca I realized the importance of data and customer information. Through the years, I've worked with different industries helping them to succeed in all the areas that relationship marketing can approach. Some of the industries I've vorked for are:
1. Finance (Banco de Crédito, Banco Av Villas, Banco Santander, BBVA)
2. Airlines (Avianca and Aero República)
3. Ecommerce: Megastore Group / Cuponatic Colombia SAS
4. Retail: Sterling Joyeros
5. Others: (Universia)
6. Automotive: (Grupo Ford)
7. Inssurance: (Zurich)
8. Content: (
8. Real estate: (Appto)

My personal goal is not only to keep working in this new way of marketing but also transmitting it to everyone I know that can be involved in any business and needs to understand why people buy.

Specialties: Direct, Interactive and Relationship Marketing.
Loyalty programs
Digital advertisement
Digital Marketing
Historia laboral
* Appto (Real Estate): Fui responsable durante el primer año de diseñar y ejecutar el plan de negocio y plan de marketing para comprobar el modelo. Durante el segundo año fui responsable de ejecutar y mejorar las estrategias de marketing dirigidas a los 3 públicos objetivos. Clientes, Propietarios y Agentes Inmobiliarios.

Mis responsabilidades principales fueron:

Lead Generation
Facebook Ads
Display Ads
Incentive Marketing Campaigns
Business Planning
Business Strategy

* Skyshoot (Aerocam SAS): Servicios de Fotografía Aérea, Video Aéreo y Fotografía Terrestre.

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