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Responsável pelo gerenciamento de campanhas de e-mail marketing de forma a gerar novos negócios e engajamento com o público-alvo, gerenciamento de mídias sociais, criação de campanhas de marketing e gerenciamento de CRM para startups, micro e pequenas empresas, identificando a melhor forma para contribuir estrategicamente com os resultados.

Ao longo desses anos, realizei mais de 100 projetos nacionais e internacionais, dentre eles: pesquisa de mercado, planejamento de marketing, planejamento de marketing digital, prospecção de novos mercados, mapeamento e segmentação do público-alvo, entre outros.","rawText":"CEO & Founder da Memci. Pós-graduação em Gestão da Informação Business Intelligence. Graduação em Marketing. Experiência na área de mapeamento de mercado para geração de leads, planejamento de marketing, planejamento estratégico, segmentação de público-alvo, inteligência de mercado, métricas, KPIs, análise de desempenho, criação e análise de pesquisa de mercado, tabulação dos resultados, monitoramento da concorrência e análise das tendências. Responsável pelo gerenciamento de campanhas de e-mail marketing de forma a gerar novos negócios e engajamento com o público-alvo, gerenciamento de mídias sociais, criação de campanhas de marketing e gerenciamento de CRM para startups, micro e pequenas empresas, identificando a melhor forma para contribuir estrategicamente com os resultados. Ao longo desses anos, realizei mais de 100 projetos nacionais e internacionais, dentre eles: pesquisa de mercado, planejamento de marketing, planejamento de marketing digital, prospecção de novos mercados, mapeamento e segmentação do público-alvo, entre outros.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/6661d6be52491770a049620d95aac44e/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Market Intelligence Specialist - Capitani Group
May 2022 - Atual

Skills: Inteligência de mercado · Inteligência comercial

CEO & Founder - Memci
Jan 2016 - Atual

Experiência no desenvolvimento do cenário mercadológico, envolvendo a elaboração de análises estratégicas de custos, simulações financeiras /econômicas, estudos de viabilidade, orçamentos e projetos de investimento e de novos negócios;

Responsável pela elaboração de pesquisas de mercado, acompanhamento de tendências e da concorrência e definição de estratégias de marketing, indicando métodos e meios de comunicação a serem usados em cada etapa das campanhas realizadas, identificando as melhores formas para divulgação de produtos;

Vivência em campanhas de e-mail marketing, mapeamento de mercado gerenciamento de mídias sociais, criação de campanhas de marketing, gerenciamento e configuração de CRM para startups, micro e pequenas empresas. Experiência no desenvolvimento do cenário mercadológico, envolvendo a elaboração de análises estratégicas de custos, simulações financeiras /econômicas, estudos de viabilidade, orçamentos e projetos de investimento e de novos negócios; Responsável pela elaboração de pesquisas de mercado, acompanhamento de tendências e da concorrência e definição de estratégias de marketing, indicando métodos e meios de comunicação a serem usados em cada etapa das campanhas realizadas, identificando as melhores formas para divulgação de produtos; Vivência em campanhas de e-mail marketing, mapeamento de mercado gerenciamento de mídias sociais, criação de campanhas de marketing, gerenciamento e configuração de CRM para startups, micro e pequenas empresas.

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