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Como diretor criativo, lidero projetos de branding e identidade visual para empresas de médio e grande porte, com foco em marcas que buscam se diferenciar no mercado através de design com propósito e personalidade. Desenvolvemos soluções visuais que transcendem o lugar comum, priorizando impacto real sobre reconhecimento do mercado. Principais conquistas: Criação de identidades visuais autorais para empresas com faturamento acima de R$ 1,2M/ano Desenvolvimento de metodologia proprietária de branding 360º Construção de pipeline consistente de projetos de alto valor agregado Estabelecimento da marca como referência em design disruptivo no mercado brasileiro InPrice (UK) | Senior Brand Designer 2023 - 2024 | Peterborough, Cambridgeshire - Reino Unido Durante minha experiência internacional no Reino Unido, trabalhei no desenvolvimento de identidades visuais para o mercado europeu em um e-commerce com foco em multiprodutos. 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Trabalhei com a identidade corporativa e comunicação visual para diferentes segmentos do setor elétrico, desde distribuidoras até fabricantes. Esta experiência solidificou minha expertise em sistemas de identidade robustos e escaláveis para grandes corporações. Principais conquistas: Liderança em projetos de comunicação visual para o maior grupo de distribuição de materiais elétricos da América Latina Desenvolvimento de sistemas de identidade para múltiplas divisões e marcas do grupo Gestão de projetos com orçamentos superiores a R$ 500K Mentoria de designers júniors e coordenação de equipes criativas AZ Acessórios | Designer Gráfico Pleno 2019 - 2021 | São Paulo, Brasil Na AZ Acessórios, empresa de e-commerce especializada em vendas de auto parts (peças automotivas), mergulhei profundamente no universo do comércio eletrônico automotivo. 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