Sebastian D. G. freelancer experto en Marketing, Estrategia de Marketing

Sebastian D. G.

Product Manager en Volkswagen Argentina

0 / 5

Valor hora:

AR$ 397,08

Marketing y Ventas

Habilidades (Máximo: 5)
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Sobre mí
29 year-old Marketing professional with solid experience in Automotive Industry (8 years among Jaguar Land Rover, Ford and Volkswagen).
Cars and automotive industry enthusiast.
Product portfolio marketing specialist.
Efficient, customer-oriented, with experience on working under pressure and with very changing contexts, strategist and sociable

My main challenge is to gain international expertise, adapting to new customers, brands and market conditions.

Currently living in Barcelona, Spain
Historia laboral
* Volkswagen Argentina (Sector automovilístico): Responsible for Product & Price strategy for up!, Fox, CrossFox, Suran, Suran Cross and Tiguan

Main tasks:
-Product Content (engine, gearbox and equipment matrix definition)
-Portfolio Strategy (with positioning, profitability and share targets)
-Pricing (economic profit and index analysis)
-Business management follow-up (Correct sales planning, import, invoicing and customer delivery)
-Communication (Brief definition and campaign/tacticals follow up)
-Project Management & Lifecycle planning (long-term and mid-term new cars project management)
-Cockpit management per car

Launching Team Leader in:
- Gol Cup (March 2014)
- up! (June 2014) - Benchmark LATAM
- Fox (November 2014)
- Suran (November 2014)
- Fox Track (February 2016)
- cross up! (July 2016)
- Fox Pepper (July 2016)

Strategic experience:
-Volkswagen-SUV strategy
-Volkswagen-A0 strategy
-MQB-platform vehicles strategy in Argentina
-"Fight for Leadership committee" member

* Universidad de Belgrano (Enseñanza superior): Professor  "Strategic Marketing" - from 2013 on
Professor "Strategic Planning" - from 2013 on
Professor  "Pricing" - 2016

Creator and academic coordinator of "Marketing in the automotive industry" course at Universidad de Belgrano, Argentina (Post-graduate courses at UB)

Rankeado: No está rankeado

Posición del perfil: Bronze

Último login: Hace 11 meses

Registrado: Hace 5 años

Mis Habilidades Principales

Marketing 1
Estrategia de Marketing 1