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9-2015 / 1-2016. ELIXIR AND MORE, México
PUESTO: GERENTE DE DISEÑO
Desarrollo y lanzamiento de producto para canal de vinos y licores, generando Branding y Market Placing, elaborando diseño de etiqueta, decorado de botella, empaque y embalaje así como de la organización de la distribución y mercadeo en canal a mayoristas y club’s de precios, identidad corporativa generación de programas de lealtad.
Identidad de marca corporativa

7-2009 / 8-2015. JWT, México
PUESTO: DIRECTOR DE ARTE
Desarrollar y fortalecer capacidades internas y de grupo para optimizar tiempos de entrega, exactitud y poder medir resultados en base a la competencia en el mercado y aceptación de nuestros clientes.
Desarrollo de campañas publicitarias 360º, elaboración y ejecución gráfica de identidad coorporativa, creación de impactos ATL y BTL, creación de materiales punto de venta (P.O.P), diseño editorial, preprensa, aprobación a pie de máquina, página Web, multimedia, Email Marketing, ilustración digital y brandeo de piezas publicitarias, Maquetación Web y editorial, desarrollo y adaptación de “Look and feel”, manejo de lineamientos para empresas Internacionales, elaboración y aterrizaje de brief, Diseño de Empaque y Embalaje, QR Code, etiqueta y armado de pliegos para impresión.

7-2004 / 4-2009. LEBRIJA RUBIO PUBLICIDAD México
PUESTO: DIRECTOR DE ARTE
Desarrollo de campañas publicitarias para medios bancarios, de consumo masivo, y medio farmacéutico con productos para consumo humano y veterinario, así como de disposiciones legales por parte de la secretaría de salud, creación de códigos de barras, focus Group, comunicación ATL y BTL, Brainstorm, además del manejo y conceptualización de campañas On Demand, manejo y creación de materiales impresos asi como diseño editorial, maquetación, preprensa, ilustración, asesoría en impresión y formación
electrónica de pliegos, empaque, identidad corporativa, manejo de licencias, Branding, multimedia y web. Asistencia en la producción y elaboración de materiales didácticos y Material punto de venta (P.O.P), elaboración de etiqueta para productos de consumo masivo, catálogo de ventas, casting’s para pasarela y selección de modelo según clasificación de evento, creación de dummies, trato con el cliente, elaboración de empaque y etiqueta para productos farmacéuticos, programas de lealtad, trato con el cliente y ejecutivos de cuenta, coordinación de equipos de trabajo de staff y freelances.

11-1998 / 10-2002. DESIGN BUREAU, México
PUESTO: DIRECTOR DE ARTE
Encargado de llevar cuentas ya posicionadas en el medio y creación de
nuevas campañas nacionales y transnacionales así como de dirigir y coordinar las actividades creativas de algunas cuentas. Mis actividades eran de pre-prensa, diseño Editorial, diseño publicitario, diseño de empaque, P.O.P., brochures, catálogos, dípticos, trípticos, mantas, cenefas, multimedia, Diseño Editorial, Identidad Corporativa e ilustración digital asi como señalización y publicidad exterior entre las cuales destacan banners, espectaculares, cartel y anuncios para periódicos y revistas asi como del seguimiento de la producción de libros y cierre de pliegos, invitaciones, maquetación, retoque
fotográfico, armonía del color y adaptaciones de arte diversos.

09-1993 / 11-1998. PERIÓDICO REFORMA, México
PUESTO: DISEÑADOR GRÁFICO
Diseño de páginas para el periódico, asi como revisión, retoque y
digitalización de imágenes y elaboración de infografías, correción de color y manejo tipográfico.

APTITUDES
Multimedia, Ilustración digital (Product shot), Retoque digital, Diseño,
pre-prensa, Conceptualización, Empaque, P.O.P., Diseño editorial, WEB,
Comunicación ATL y BTL, Branding, Impresión digital y Offset, Optimización de trabajos para web e impresos, Manejo y creación de formaciones electrónicas para Rotativa y Prensa plana, Formación, Administración, Armonia Visual, Maquetación y Negociación de espacios publicitarios.

PROGRAMAS DE MANEJO
InDesign, Acrobat, Quark Xpress, Page Macker, Flash, Director, Lingo,
Dreamweaver, Free-Hand, Ilustrator, Photoshop, Corel Draw, QuickTimeVR, Fireworks,Sound Edit, Final Cut, Preps, Workshop, Prinergy, FTP, HTML, CSS, PHP, JavaScript 2.0, JQuery, GifBuilder, Fireworks y Office, Suite CS2 y CS3, CS4 y CS5, manejo de Scanner, Perfiles de color, formatos de impresión y web, manejo de formularios y navegacion en INTERNET, filmadoras DOLEV de Scitex, PURUP y Hércules, Manejo de impresoras Docucolor, Splash de Xerox y Rip Creo y Filmadora de placas Trendsetter 800 Sistemas de impresión
Offset.

MANEJO DE CUENTAS NACIONALES E INTERNACIONALES:
SABER INTEGRARSE / COLGATE PALMOLIVE / KIMBERLY CLARCK /
WARNER BROS MÉXICO / ALPURA / HEWLETT PACKARD / BUENAVISTA
INTERNATIONAL / NESTLÉ / LABORATORIOS LIOMONT / LABORATORIOS
PHIZER / MABESSA / WALT DISNEY MÉXICO / COCA-COLA / FLORIDA 7 /
KELLOG’S MEXICO / CIGATAM / EDITORIAL MC GRAW HILL / EDITORIAL
SM / EDITORIAL SANTILLANA / POWERADE / SARA LEE / COTY DE MÉXICO/ ADIDAS / NIKE / AMERICAN EXPRESS / TAPAS BAR / NORTESUR / MONSANTO / TIERRA DE VINOS / UNILEVER

CURSOS Y CERTIFICACIONES
DIPLOMADO EN HTML5 Y CSS 320 Hrs.
Institución: Microsoft
México, Distrito Federal
01 ABR / 14 AGO 2015

LIDERAZGO EMPRESARIAL 16 Hrs.
Institución: American Management Association
México, Distrito Federal
03 ENE / 06 ENE 2012

DIPLOMADO EN ILUSTRACIÓN DIGITAL (Product Shot) 20 Hrs.
Institución: Master Training
Madrid, España
3 FEB / 14 FEB 2003

DIPLOMADO EN PREPRENSA Y POST PRENSA 60 Hrs.
Institución: Master Training
Madrid, España
5 MAY / 7 JUN 2003

DIPLOMADO EN WEB Y MULTIMEDIA 60 Hrs.
Institución: EduMac
México, Distrito Federal
06 OCT / 08 NOV 2003

INGENIERIA DE EMPAQUE Y EMBALAJE 90 Hrs.
Institución: Walt Disney México – Buenavista Pictures
Los Ángeles, California
01 AGO / 23 SEP 2002","rawText":"EXPERIENCIA LABORAL 9-2015 / 1-2016. ELIXIR AND MORE, México PUESTO: GERENTE DE DISEÑO Desarrollo y lanzamiento de producto para canal de vinos y licores, generando Branding y Market Placing, elaborando diseño de etiqueta, decorado de botella, empaque y embalaje así como de la organización de la distribución y mercadeo en canal a mayoristas y club’s de precios, identidad corporativa generación de programas de lealtad. Identidad de marca corporativa 7-2009 / 8-2015. JWT, México PUESTO: DIRECTOR DE ARTE Desarrollar y fortalecer capacidades internas y de grupo para optimizar tiempos de entrega, exactitud y poder medir resultados en base a la competencia en el mercado y aceptación de nuestros clientes. 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LEBRIJA RUBIO PUBLICIDAD México PUESTO: DIRECTOR DE ARTE Desarrollo de campañas publicitarias para medios bancarios, de consumo masivo, y medio farmacéutico con productos para consumo humano y veterinario, así como de disposiciones legales por parte de la secretaría de salud, creación de códigos de barras, focus Group, comunicación ATL y BTL, Brainstorm, además del manejo y conceptualización de campañas On Demand, manejo y creación de materiales impresos asi como diseño editorial, maquetación, preprensa, ilustración, asesoría en impresión y formación electrónica de pliegos, empaque, identidad corporativa, manejo de licencias, Branding, multimedia y web. Asistencia en la producción y elaboración de materiales didácticos y Material punto de venta (P.O.P), elaboración de etiqueta para productos de consumo masivo, catálogo de ventas, casting’s para pasarela y selección de modelo según clasificación de evento, creación de dummies, trato con el cliente, elaboración de empaque y etiqueta para productos farmacéuticos, programas de lealtad, trato con el cliente y ejecutivos de cuenta, coordinación de equipos de trabajo de staff y freelances. 11-1998 / 10-2002. DESIGN BUREAU, México PUESTO: DIRECTOR DE ARTE Encargado de llevar cuentas ya posicionadas en el medio y creación de nuevas campañas nacionales y transnacionales así como de dirigir y coordinar las actividades creativas de algunas cuentas. Mis actividades eran de pre-prensa, diseño Editorial, diseño publicitario, diseño de empaque, P.O.P., brochures, catálogos, dípticos, trípticos, mantas, cenefas, multimedia, Diseño Editorial, Identidad Corporativa e ilustración digital asi como señalización y publicidad exterior entre las cuales destacan banners, espectaculares, cartel y anuncios para periódicos y revistas asi como del seguimiento de la producción de libros y cierre de pliegos, invitaciones, maquetación, retoque fotográfico, armonía del color y adaptaciones de arte diversos. 09-1993 / 11-1998. PERIÓDICO REFORMA, México PUESTO: DISEÑADOR GRÁFICO Diseño de páginas para el periódico, asi como revisión, retoque y digitalización de imágenes y elaboración de infografías, correción de color y manejo tipográfico. APTITUDES Multimedia, Ilustración digital (Product shot), Retoque digital, Diseño, pre-prensa, Conceptualización, Empaque, P.O.P., Diseño editorial, WEB, Comunicación ATL y BTL, Branding, Impresión digital y Offset, Optimización de trabajos para web e impresos, Manejo y creación de formaciones electrónicas para Rotativa y Prensa plana, Formación, Administración, Armonia Visual, Maquetación y Negociación de espacios publicitarios. 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