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Utilize keen analysis and team approach to drive organizational improvements and implementation of best practices. Advanced interpersonal skills, capable of resolving multiple and complex (sales, human resources, legal, financial, operational) issues and motivating the staff to peak performance. Native language is Spanish. Has the command of English verbal and written, French in basic level. Highly analytical, target-oriented, committed and organized personality.

Areas of expertise include;

    Strategy, Vision & Mission Planning, Sales and Marketing Leadership
    Contract Negotiations & Strategic Alliances
    Sales Channels Analyses & Penetration & Development & Management
    Territorial Launching & Penetration & Development & Management
    Suppliers & 3th Parties Research & Evaluation & Management & Purchasing
    Team Building & Performance Management
    Creating & Implementing Sales & Loyalty Campaigns
    Implementing TQM at all Levels of Business Process
    Implementing New Business Ideas and Processes
    Product Management; Market Analyses & Planning & Positioning
    Client Key Account, B2B, International Accounts Management
    Finance, Budgeting & Cost Management,Profitability & Cost Analysis
    Cash Flow Forecast & Management
    Import & Export Knowledge
    Relations, PR, Media Affairs","rawText":"20 years experience of solid knowledge of commercial management and strong track of performance in multinational service organization. Utilize keen analysis and team approach to drive organizational improvements and implementation of best practices. Advanced interpersonal skills, capable of resolving multiple and complex (sales, human resources, legal, financial, operational) issues and motivating the staff to peak performance. Native language is Spanish. Has the command of English verbal and written, French in basic level. Highly analytical, target-oriented, committed and organized personality. Areas of expertise include;  Strategy, Vision & Mission Planning, Sales and Marketing Leadership  Contract Negotiations & Strategic Alliances  Sales Channels Analyses & Penetration & Development & Management  Territorial Launching & Penetration & Development & Management  Suppliers & 3th Parties Research & Evaluation & Management & Purchasing  Team Building & Performance Management  Creating & Implementing Sales & Loyalty Campaigns  Implementing TQM at all Levels of Business Process  Implementing New Business Ideas and Processes  Product Management; Market Analyses & Planning & Positioning  Client Key Account, B2B, International Accounts Management  Finance, Budgeting & Cost Management,Profitability & Cost Analysis  Cash Flow Forecast & Management  Import & Export Knowledge  Relations, PR, Media Affairs","canEdit":false,"editUrl":"https://www.workana.com/freelancer/7d7e94e95e554bc9a19d0c8d861bc44a/profile/description","g11n":{"edit":"Editar","save":"Guardar","cancel":"Cancelar","warning":"Cuidado: No compartas datos de contacto o podrás ser bloqueado.","expandText":"Ver más detalles","collapseText":"retraer","placeholder":"Sintentiza en pocas palabras aquello que mejor te define como profesional. Muestra al mundo lo que puedes brindar para darle dirección a tu carrera freelance. Ej: Diseñador de imagen y sonido especialista en videos institucionales y retoque fotográfico"},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Historia laboral","dangerouslyWillBeRenderAsHtml_text":"Partner, GEFYRA Business Consultants                    August 2014 – Present

"GEFYRA BC" is a company that provides consulting services for investment projects and trade missions between Europe, Middle East Countries and Latin America. Our customers are companies operating in various industries such as:

•    Fishing and fish derivatives
•    Food and Beverage
•    Technologies (ICT)
•    Automotive.

Commercial Director, RING RING & ENERGY Corp.                  February – July 2014

    Sales growth of 50% during first half of period, achieved turnover of USD 850, 000.
    Growth rate of 40% on profitability during first half of period, year over year.
    Develop Restructuring of commercial Divisions.
    Develop Corporate Growth Plan for different levels of the three business segment.

Manage commercial affaires of Peru Branch in three business segment.
Define sales policies and strategies.
Define and implement management and development strategy of Accounts Management and Supplier Management.
Strategic alliances.

Territory Manager, TIENDAS EFE / Grupo EFE, Lima, Peru          June 2011- August 2013

    Revenue growth of %20 year over year, achieved turnover of S/. 33,000,000.
    Sales growth of 10% on territory, reached 31% of the overall total sales in Lima.
    Profitability margin growth of 12%, increase of 8% over the previous year.
    Reduce the stock turnover rate t0 45 days from 60 days with effective inventory management.

Administrate and assume the leadership all the retail operations of the territory.
Supervise all operations of company retail stores, with a total average of 300 employees.
Ensure that all retail stores in territory reach their projections and sales estimates.
Supervise and train Branch Managers and Commercial Team.
Prepare and Review budget and expenditure plans per annum.

Country Manager, QBEX ELECTRONICS CORP., Lima, Peru November 2008 – April 2010

    Successful retail channel management with exclusive contracts of Falabella Group (Saga Falabella and Tottus stores) achieved turnover of S/. 500,000 per mensem, Cencosud Group (Metro and Wong supermarkets) achieved turnover of S/. 450,000 per mensem, Total Artefactos S.A. (La Curaçao stores) achieved turnover of S/. 180,000 per mensem.
    Generated monthly sales reached over S/. 1,200, 000.00.

Open and create the Peruvian market and sales organization.
Brand positioning in the Peruvian market
Designate, develop and implement commercial policies.
Plan, forecast and implement sales and marketing plans and strategies optimal to each retail channel.
Forecast, form and implement multichannel management strategic plan.
Negotiate and deal with retail chains.
Plan and implement, commercial development activities, market specific campaigns and promotions for each retail channel.
Implement rebate system and on going support incentive programs for product categories and market segments.
Identify customer needs and create business opportunities within the channels.
Ensuring service and support processes for guarantees and after sales services.
Human Resource management.
Train and coach sales and promotion teams.

North Territory Sales Manager, CASA LINDA FURNITURE Co., CA, USA June 2002 – March 2006

    Revenue growth on an average of %16 during 4 years, achieved turnover of USD 1,100,000 per store.
    Growth rate of 5% on the ratio to the global turnover, reached 42%.

Manage and inspect all operations of retail stores.
Develop plans and strategies to reach the revenue projections and sales forecast.
Review and report on budgets and expenditure.
Human resource management.
Train sales team.

Country Manager, AUTOCOSMOS.COM INC., Lima, Peru           April 2000 – May 2002

    Launch the web site in Peru Market, and go into operation.
    Create website traffic, became the first on line searching option of automotive sector.
    Achieve to manage the branch economically independent to the head quarter during first year of period.
    Generate business development and successful key accounts management.
    Strategic alliances with important brands: Mercedes, BMW, Volkswagen, Toyota, Nissan, Honda, Suzuki, Castrol, Schell, Goodyear, Dunlop, etc.

General management of the Peruvian Branch.
Execute the implementation project and Start Up operations.
Manage country operations aligned with global organization and strategy, policies and objectives.
Power of attorney of the global organization in Peru.
Ensure the operational decisions are taken in pursuant of local statutory obligations.
Manage day-to-day operations.
Plan, develop and analyze marketing strategies to increase the traffic of the website.
Supervise the off-page, track results, SEO (Search Engine Optimization)
Supervise sales activities and projects.
Report to the head quarter.
Human resources management.

Product Manager, CHS PERÚ CO., Lima, Peru              January 1994 – March 2000

    Responsible HP Lines: Server, PC, Peripherals and Supplies.
    Constant revenue growth starting from the second quarter, achieved USD 350,000 k per mensem.
    Growth rate of 10% on the participation rate to the global monthly turnover.
    Reduce the stock turnover rate t0 35 days from 60 days with effective inventory management.

Develop sales plans and strategies.
Elaborate marketing plans, retail shelf optimization.
Inventory analysis, purchases and rotation of products.
Report to main office on a monthly basis.

Tele marketing and Sales Chief, CHS PERÚ CO., Lima, Peru          October 1994 - January 1999

    Put into practice a new survey system to supervise and manage the incentive program of telemarketing team.
    Efficient use of human resources, effect 15% increase on sales incomes.
    Implement Telemarketing Management Software, facilitates monitoring, control and getting results of sales campaigns and CRM.
    Elaborate the Job Description Manual.

Revise and update the customers list, distribute among sales executives.
Supervise phone calls and sales conversations.
Implement and supervise sales programs, promotions and special events.
Impressive communication with Credits, Logistic, Technical Service, Product departments.
Analyse invoicing process on daily, weakly and monthly basis.","rawText":"Partner, GEFYRA Business Consultants August 2014 – Present "GEFYRA BC" is a company that provides consulting services for investment projects and trade missions between Europe, Middle East Countries and Latin America. Our customers are companies operating in various industries such as: • Fishing and fish derivatives • Food and Beverage • Technologies (ICT) • Automotive. Commercial Director, RING RING & ENERGY Corp. February – July 2014  Sales growth of 50% during first half of period, achieved turnover of USD 850, 000.  Growth rate of 40% on profitability during first half of period, year over year.  Develop Restructuring of commercial Divisions.  Develop Corporate Growth Plan for different levels of the three business segment. Manage commercial affaires of Peru Branch in three business segment. Define sales policies and strategies. Define and implement management and development strategy of Accounts Management and Supplier Management. Strategic alliances. Territory Manager, TIENDAS EFE / Grupo EFE, Lima, Peru June 2011- August 2013  Revenue growth of %20 year over year, achieved turnover of S/. 33,000,000.  Sales growth of 10% on territory, reached 31% of the overall total sales in Lima.  Profitability margin growth of 12%, increase of 8% over the previous year.  Reduce the stock turnover rate t0 45 days from 60 days with effective inventory management. Administrate and assume the leadership all the retail operations of the territory. Supervise all operations of company retail stores, with a total average of 300 employees. Ensure that all retail stores in territory reach their projections and sales estimates. Supervise and train Branch Managers and Commercial Team. Prepare and Review budget and expenditure plans per annum. Country Manager, QBEX ELECTRONICS CORP., Lima, Peru November 2008 – April 2010  Successful retail channel management with exclusive contracts of Falabella Group (Saga Falabella and Tottus stores) achieved turnover of S/. 500,000 per mensem, Cencosud Group (Metro and Wong supermarkets) achieved turnover of S/. 450,000 per mensem, Total Artefactos S.A. (La Curaçao stores) achieved turnover of S/. 180,000 per mensem.  Generated monthly sales reached over S/. 1,200, 000.00. Open and create the Peruvian market and sales organization. Brand positioning in the Peruvian market Designate, develop and implement commercial policies. Plan, forecast and implement sales and marketing plans and strategies optimal to each retail channel. Forecast, form and implement multichannel management strategic plan. Negotiate and deal with retail chains. Plan and implement, commercial development activities, market specific campaigns and promotions for each retail channel. Implement rebate system and on going support incentive programs for product categories and market segments. Identify customer needs and create business opportunities within the channels. Ensuring service and support processes for guarantees and after sales services. Human Resource management. Train and coach sales and promotion teams. North Territory Sales Manager, CASA LINDA FURNITURE Co., CA, USA June 2002 – March 2006  Revenue growth on an average of %16 during 4 years, achieved turnover of USD 1,100,000 per store.  Growth rate of 5% on the ratio to the global turnover, reached 42%. Manage and inspect all operations of retail stores. Develop plans and strategies to reach the revenue projections and sales forecast. Review and report on budgets and expenditure. Human resource management. Train sales team. Country Manager, AUTOCOSMOS.COM INC., Lima, Peru April 2000 – May 2002  Launch the web site in Peru Market, and go into operation.  Create website traffic, became the first on line searching option of automotive sector.  Achieve to manage the branch economically independent to the head quarter during first year of period.  Generate business development and successful key accounts management.  Strategic alliances with important brands: Mercedes, BMW, Volkswagen, Toyota, Nissan, Honda, Suzuki, Castrol, Schell, Goodyear, Dunlop, etc. General management of the Peruvian Branch. Execute the implementation project and Start Up operations. Manage country operations aligned with global organization and strategy, policies and objectives. Power of attorney of the global organization in Peru. Ensure the operational decisions are taken in pursuant of local statutory obligations. Manage day-to-day operations. Plan, develop and analyze marketing strategies to increase the traffic of the website. Supervise the off-page, track results, SEO (Search Engine Optimization) Supervise sales activities and projects. Report to the head quarter. Human resources management. Product Manager, CHS PERÚ CO., Lima, Peru January 1994 – March 2000  Responsible HP Lines: Server, PC, Peripherals and Supplies.  Constant revenue growth starting from the second quarter, achieved USD 350,000 k per mensem.  Growth rate of 10% on the participation rate to the global monthly turnover.  Reduce the stock turnover rate t0 35 days from 60 days with effective inventory management. Develop sales plans and strategies. Elaborate marketing plans, retail shelf optimization. Inventory analysis, purchases and rotation of products. Report to main office on a monthly basis. Tele marketing and Sales Chief, CHS PERÚ CO., Lima, Peru October 1994 - January 1999  Put into practice a new survey system to supervise and manage the incentive program of telemarketing team.  Efficient use of human resources, effect 15% increase on sales incomes.  Implement Telemarketing Management Software, facilitates monitoring, control and getting results of sales campaigns and CRM.  Elaborate the Job Description Manual. Revise and update the customers list, distribute among sales executives. Supervise phone calls and sales conversations. Implement and supervise sales programs, promotions and special events. Impressive communication with Credits, Logistic, Technical Service, Product departments. Analyse invoicing process on daily, weakly and monthly basis.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/7d7e94e95e554bc9a19d0c8d861bc44a/profile/history","g11n":{"edit":"Editar","save":"Guardar","cancel":"Cancelar","warning":"Cuidado: No compartas datos de contacto o podrás ser bloqueado.","expandText":"Ver más detalles","collapseText":"retraer","placeholder":"Describe tus tareas en proyectos anteriores, tu rol y valor agregado para cada hito de tu carrera profesional. Cuéntanos cómo tu trabajo le dio valor a cada proyecto en los que hayas colaborado a lo largo del tiempo. 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