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MABE ARGENTINA- Empresa multinacional de fabricación y comercialización de electrodomésticos
2010 – 2014

Gestión y supervisión de la comunicación, presencia y exhibición en los puntos de venta.
Elaboración de planes de Trade Marketing por marca: Mabe, Patrick y General Electric.
Coordinación del staff de 19 promotoras a nivel nacional.
Elaboración de acciones promocionales integrales en los puntos de venta.
Coordinación de planes de capacitación a fuerza de ventas.
Análisis y reporte de floor share de los productos.
Desarrollo y abastecimiento de material pop y merchandising.
Organización de exposiciones y eventos corporativos.
Lanzamientos de productos.
Gestión de comunicación y prensa (institucional y por marca).
Elaboración y desarrollo de planes de RSE.
Administración de presupuesto.
Desarrollo de proveedores.

DOCENTE
UNIVERSIDAD NACIONAL DE LA MATANZA
2010 – Actualidad

Dictado de clases en las materias Relaciones Públicas I, Relaciones Públicas II y Planeamiento de las Relaciones Públicas de la carrera “Licenciatura en Relaciones Públicas”.

EJECUTIVA DE CUENTAS
LEO&ASOCIADOS- Consultora de Comunicación Institucional
2008 – 2010

Clipping. Monitoreo, seguimiento y relevamiento de medios.
Elaboración de informes.
Gestión de prensa y relaciones con los medios.
Elaboración de mailings.
Presentaciones de planes de comunicación.
Coordinación de estrategias y acciones de comunicación externa e interna.
Organización de eventos.
Cuentas: Puente Hermanos, Deloitte, Atanor, Italcred, Fila, Umbro, Idesa, Sodexo Pass, Corporate, Asociación Judicial Argentina.
Personas a cargo: 2

EMPLEADA ADMINISTRATIVA- SECRETARIA
THOL DISEÑO- Fábrica de griferías y accesorios de baño y cocina
2007 – 2008

Recepción, carga y envío de pedidos a fábrica. Facturación. Atención y asesoramiento a clientes. Coordinación de logística. Recepción de llamadas. Envío de mails. Elaboración de archivos y planillas. Coordinación y seguimiento del servicio técnico.

OPERADORA TELEFÓNICA DE CALL CENTER
AXA ASSISTANCE- Servicios de Asistencia
2006 – 2007

Recepción de llamadas para brindar servicios de asistencia al vehiculo, al hogar y asesoría legal para clientes de diferentes compañías de seguros (La Buenos Aires, Zurich, Berkley, Victoria, BBVA Banco Francés).","rawText":"COORDINADORA DE TRADE MARKETING MABE ARGENTINA- Empresa multinacional de fabricación y comercialización de electrodomésticos 2010 – 2014 Gestión y supervisión de la comunicación, presencia y exhibición en los puntos de venta. Elaboración de planes de Trade Marketing por marca: Mabe, Patrick y General Electric. Coordinación del staff de 19 promotoras a nivel nacional. Elaboración de acciones promocionales integrales en los puntos de venta. Coordinación de planes de capacitación a fuerza de ventas. Análisis y reporte de floor share de los productos. Desarrollo y abastecimiento de material pop y merchandising. Organización de exposiciones y eventos corporativos. Lanzamientos de productos. Gestión de comunicación y prensa (institucional y por marca). Elaboración y desarrollo de planes de RSE. Administración de presupuesto. Desarrollo de proveedores. DOCENTE UNIVERSIDAD NACIONAL DE LA MATANZA 2010 – Actualidad Dictado de clases en las materias Relaciones Públicas I, Relaciones Públicas II y Planeamiento de las Relaciones Públicas de la carrera “Licenciatura en Relaciones Públicas”. EJECUTIVA DE CUENTAS LEO&ASOCIADOS- Consultora de Comunicación Institucional 2008 – 2010 Clipping. Monitoreo, seguimiento y relevamiento de medios. Elaboración de informes. Gestión de prensa y relaciones con los medios. Elaboración de mailings. Presentaciones de planes de comunicación. Coordinación de estrategias y acciones de comunicación externa e interna. Organización de eventos. Cuentas: Puente Hermanos, Deloitte, Atanor, Italcred, Fila, Umbro, Idesa, Sodexo Pass, Corporate, Asociación Judicial Argentina. Personas a cargo: 2 EMPLEADA ADMINISTRATIVA- SECRETARIA THOL DISEÑO- Fábrica de griferías y accesorios de baño y cocina 2007 – 2008 Recepción, carga y envío de pedidos a fábrica. Facturación. Atención y asesoramiento a clientes. Coordinación de logística. Recepción de llamadas. Envío de mails. Elaboración de archivos y planillas. Coordinación y seguimiento del servicio técnico. OPERADORA TELEFÓNICA DE CALL CENTER AXA ASSISTANCE- Servicios de Asistencia 2006 – 2007 Recepción de llamadas para brindar servicios de asistencia al vehiculo, al hogar y asesoría legal para clientes de diferentes compañías de seguros (La Buenos Aires, Zurich, Berkley, Victoria, BBVA Banco Francés).","canEdit":false,"editUrl":"https://www.workana.com/freelancer/7db6b2ad135ddd97c4450b6434d673a7/profile/history","g11n":{"edit":"Editar","save":"Guardar","cancel":"Cancelar","warning":"Cuidado: No compartas datos de contacto o podrás ser bloqueado.","expandText":"Ver más detalles","collapseText":"retraer","placeholder":"Describe tus tareas en proyectos anteriores, tu rol y valor agregado para cada hito de tu carrera profesional. Cuéntanos cómo tu trabajo le dio valor a cada proyecto en los que hayas colaborado a lo largo del tiempo. Elige lo aspectos más relevantes de cada posición, qué aprendiste y qué lograste, y todo lo que ayude a entender el camino de tu historia profesional."},"validation":{"required":true,"min":20,"max":50000}}},"profileCompleteness":{"show":false},"newProfileCard":{"canEditCompany":false,"canAddFavorite":false,"addFreelancersDropdownTitle":"Agregar a lista","isHero":false,"isVerifiedAgency":false,"companyVisibleName":"M. L.","companyId":157355,"companyHash":"7db6b2ad135ddd97c4450b6434d673a7","ratingData":{"rating":0,"hasRating":false,"width":"width: 0","noRatings":"Ninguna calificación todavía","average":0,"ratingText":"Ninguna calificación todavía"},"profileVisibilityEditInitials":{"isChecked":false,"actionUrl":"https://www.workana.com/companies/profile/edit/visibility","g11n":{"toggleLabel":"Perfil público"}},"agencyEditInitials":{"isChecked":false,"actionUrl":"https://www.workana.com/companies/profile/edit/is_agency","g11n":{"toggleLabel":"Perfil de Agencia"}},"phone":{"text":"Número de teléfono:","canEditPhone":false,"hasPhone":true,"number":null},"countryData":{"country":"AR","name":"Argentina","class":"flag flag-ar","url":"https://www.workana.com/freelancers/argentina?ref=freelancer_view","blankGif":"https://wkncdn.com/newx/assets/build/img/blank.e5634ce39.gif"},"hourlyRate":{"text":"Valor hora:","rate":"AR$ 0,00","isSet":false,"currency":"ARS","amount":"0.00"},"mainSkill":{"isSet":true,"text":"Freelancer experto en Marketing Digital y Ventas"},"public":false,"clarificationText":"Formatos permitidos:
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