* Aon Brasil (Management Consulting): Analyzing complex data from multiple sources, detect problems with the performance of our campaigns and suggest improvements that will have immediate impact.;
Development of benchmarks and best practices of Brazilian markets;
Responsible for mapping Brazilian market by consumption behavior and primary and secondary needs, in order to develop new products and identify opportunities for existing one;
Responsible for analyze and Identify the potential of consumption of customers groups by age, gender, instruction degree, family size, income range, type of expenditure, ethnicity, and so on;
Support Sales and Business Development regarding estimation of market;
Developing reports and metrics that present actionable insights to teams across the business;
Translate insights into key business decisions;
Turn Consumers and shoppers analysis into actionable opportunities insights.