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Design of packaging for new product

Published on the February 21, 2024 in Design & Multimedia

About this project

Open

We are seeking a skilled graphics designer to undertake the creation of a new package for a water filter product. This entails developing both primary and secondary packaging along with a cohesive design concept. The goal is to deliver a visually striking yet functional packaging solution that effectively showcases the product while ensuring it stands out on ecommerce platforms. The deliverables should include high-quality 3D renders and print-ready artwork files.

Project overview

The art work will be used to print the packaging and lables for the product. Also Renders will be used for listing in ecommerce platforms. Examples are attached. Skills Required: - Graphic Design Proficiency: Demonstrated ability to craft visually captivating designs that align with brand identity and resonate with the target audience. - Packaging Design Expertise: Deep understanding of packaging principles, including structural integrity, material selection, and consumer psychology, to create packaging that not only protects the product but also enhances its appeal. - 3D Rendering Skills: Proficiency in creating realistic 3D renders of packaging designs, utilizing lighting, textures, and materials to achieve lifelike representations. - Print Design Knowledge: Thorough understanding of print specifications and requirements to ensure the artwork is suitable for various printing processes and substrates. - Branding Acumen: Capability to seamlessly integrate brand elements, messaging, and positioning into the packaging design to reinforce brand recognition and loyalty. Tools and Software: - Adobe Illustrator: Essential for creating vector-based artwork and packaging templates with precision and scalability. - Adobe Photoshop: Utilized for image editing, creating mockups, and refining design elements to achieve the desired aesthetic. - 3D Modeling Software (e.g., Blender, Autodesk Maya): Necessary for creating detailed 3D models of the packaging for realistic rendering. - Rendering Software (e.g., KeyShot, V-Ray): Employed to render 3D models with lifelike lighting, textures, and materials for enhanced visualization. - Printer Specifications: Knowledge of printer requirements and file formats crucial for preparing print-ready artwork that meets industry standards.

Category Design & Multimedia
Subcategory Illustrations
What is the scope of the project? Create new illustrations
Is this a project or a position? Project
Required availability As needed

Delivery term: Not specified

Skills needed

Graphic Design Illustration Adobe Illustrator Adobe Photoshop 3d Modelling

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