Experienced Graphic Designer for Natural Hair Care Brand Logo & Visual Identity

We are seeking a talented Latino/a graphic designer, ideally based in Mexico, to develop the complete logo and visual identity for our new natural, botanical hair care brand. Our company, True Color Wholesale, is a wholesale distributor in Chicago, USA, launching a line of rosemary shampoo and hair oil with real herbs inside the bottle, with plans to expand into hair masks, scrubs, and skin care.

Our target customers are Latina women and Latino men in the US. The core concept for the brand is to represent the herbal recipes everyone knows, but presented as ready-made and perfectly crafted. We aim for an authentic, modern brand aesthetic that avoids stereotypes. Creative direction for this project is open to the designer's expertise.

Key deliverables include:
- A primary logo with variations for different applications.
- A comprehensive color palette.
- Defined typography guidelines.
- One label concept for our product line.

All final files must be provided in vector formats (ai, svg, pdf) and high-resolution pngs.

Required experience and qualifications:
- Proven experience in branding or packaging design, specifically within the cosmetics or natural products industry.
- A strong portfolio showcasing relevant work.
- Commitment to providing hand-made designs, not AI-generated content.
- Agreement to full copyright transfer upon project completion.

The desired timeline for this project is 2-3 weeks. Please include your detailed quote, estimated project timeline, and the number of revision rounds offered in your proposal.