Experienced Social Media Manager & Video Content Creator for Personal Trainer in Malta

We are seeking a talented and experienced Social Media Manager and Video Content Creator to enhance the online presence and attract new clients for a personal trainer based in Malta. The ideal freelancer will be responsible for developing and executing a comprehensive social media strategy, managing all social media platforms, and creating engaging video content. Key responsibilities include: developing content calendars, writing compelling captions, scheduling posts, monitoring social media trends, engaging with the audience, and analyzing performance metrics. A crucial part of this role involves shooting and editing high-quality videos for various platforms (e.g., Instagram Reels, TikTok, YouTube shorts) showcasing workout routines, client testimonials, fitness tips, and promotional material. The goal is to build a strong brand identity, increase visibility, and drive client engagement and conversions within the fitness community in Malta. Experience working with personal brands or in the fitness industry is highly valued.