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Investigación y redacción sobre diversos temas relacionados con los alimentos (Denominaciones de Origen, Identificación Geográfica Protegida, Especialidad Tradicional Garantizada, Marcas del productor, Marcas de distribuidor, etc.) en relación a la carne de vacuno, jamón, vinos, cordero, etc.)","rawText":"Redacción de artículos, informes y proyectos. Investigación y redacción sobre diversos temas relacionados con los alimentos (Denominaciones de Origen, Identificación Geográfica Protegida, Especialidad Tradicional Garantizada, Marcas del productor, Marcas de distribuidor, etc.) en relación a la carne de vacuno, jamón, vinos, cordero, etc.)","canEdit":false,"editUrl":"https://www.workana.com/freelancer/2722ca3c574a1e1e93f6b1d0af4f1a19/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"FORMACIÓN ACADÉMICA

Ingeniera Agrónoma. Facultad de Agronomía de la Universidad de Buenos Aires. Nota de tesis fin de carrera: sobresaliente (10). Desde 1983 a abril de 1990.

Master en Marketing Agroalimentario. Tesis Master. “Estrategias de calidad en la cadena agroalimentaria de carne de vacuno: una visión desde el consumidor y el detallista en Aragón”. Nota Final: Apto Cum Laude 8 (ocho). Febrero 2004. Centro Internacional de Altos Estudios Agronómicos Mediterráneos (CIHEAM). Instituto Agronómico Mediterráneo de Zaragoza (I.A.M.Z.).

Avicultor Diplomado. Diploma otorgado por la Real Escuela Oficial y Superior de Avicultura Barcelona. Junio 1994.

FORMACIÓN ADICIONAL:

Curso sobre “Community Manager” en modalidad on-line. Impartido por Epistele. Montevideo. Septiembre 2015. Horas lectivas totales: 40.

Curso sobre “Investigación de Mercados Agroalimentarios: nuevos enfoques”. Impartido en el IAMZ (Instituto Agronómico Mediterráneo de Zaragoza). Del 5 al 9 de mayo del 2003. Horas lectivas totales: 30.

“XII Curso Internacional sobre Economía Agroalimentaria”. Impartido en el Servicio de Investigación Agroalimentaria. Desde el 21 de octubre al 15 de noviembre de 2002. Horas lectivas totales: 140.

“Curso de Marketing Agroalimentario”. Organizado por I.A.M.Z. (Instituto Agronómico Mediterráneo Zaragoza). Desde el 1 de octubre del 2001 hasta el 7 de junio del 2002. Zaragoza. Horas Totales: 800 Créditos: 30.

EXPERIENCIA LABORAL RELACIONADA CON LA INVESTIGACION

COLABORACIÓN EN PROYECTOS:

Colaborador en el Proyecto: Estudio de la comercialización internacional de las denominaciones de origen del vino de la provincia de Zaragoza. 302.2-C CPZ Convenio Colaboración DIPUTACIÓN PROVINCIAL DE ZARAGOZA. De enero a mayo de 2013. Dirigido por Luis Miguel Albisu Aguado.

Colaborador en el Proyecto: EFA 88/08 OTRAC: Desarrollo de una Organización Transfronteriza reproducible del tipo Raza/territorio/producto “de la Genética a la Carne de Calidad” para un desarrollo económico sostenible en el Área Pirenaica (modelo raza bovina Gasconne). Desde 2009 hasta 2012.

Colaborador en el Proyecto: La formación y el empleo en las actividades de comercialización del sector agroindustrial en Aragón. Financiado por Instituto Aragonés de Empleo. Desde junio 2011 a marzo 2012.

Colaborador en el proyecto: Estrategias sostenibles de comercialización de productos agrarios en circuito corto. Enero a marzo de 2011.

Colaborador en el proyecto: “Estrategias de comercialización del azafrán de Teruel”, financiado por INIA siendo las Entidades Participantes: CITA (coordinador) y Asociación de Productores de Azafrán del Jiloca (AZAJI). Desde 2007 hasta 2010. Investigador responsable: Ana Isabel Sanjuán López.

Colaborador en el proyecto: “Percepción, actitudes y aceptación del consumidor hacia la carne de cordero Ojinegro de Teruel” del proyecto: “La diversificación de producciones como alternativa de sosteniblidad de las explotaciones de raza Ojinegra de Teruel”, financiado por el INIA, 2007-2010. Investigador responsable: Azucena Gracia Royo.

Colaborador en el proyecto: “Alternativas Sostenibles para la generación de energía en Aragón: una visión desde la demanda” financiado por la Fundación La Caixa, 2008-2010. Investigador responsable: Azucena Gracia Royo.

Colaborador en el Proyecto: “Instalación de un centro de distribución de carne bovina en la Unión Europea: Estudio de oportunidades de mercado y localización de un centro de distribución”. Financiado por Instituto de Promoción de la Carne Vacuna Argentina, enero a marzo de 2009.

Colaborador en el proyecto: Investigador Principal en el proyecto: “Agricultural Member States modelling for the EU and Eastern European Countries (AGMEMOD2020)” financiado por la UE, 2006-2008. Investigador responsable: Azucena Gracia Royo.

Colaborador en el proyecto: “Estudio sobre la estrategia de calidad integral en los productos alimenticios: el caso de la carne fresca de vacuno y ovino” financiado por la CICYT, 2000- 2002.

“Grado de aceptación de un nuevo canal de comercialización de productos cárnicos por los consumidores de Zaragoza”. Trabajo Monográfico para el Curso de Especialización Post- Universitaria en Marketing Agroalimentario. Zaragoza, Octubre 2001-Junio 2002.

PUBLICACIONES:

Albisu, Luis Miguel y Zeballos, María Gabriela. Libro La Economía del vino en España y el Mundo. Capítulo 3 Consumo de vino en España: tendencias y comportamiento del consumidor. Página 63 a 87. Coordinadores Juan Sebastián Castillo Valero y Raúl Compés Lopez.

Sanjuán, A.I., Zeballos, G. Y Resano, H. Informe sobre el sistema de Venta directa y su aplicabilidad al sur de los Pirineos. Proyecto EFA 88/08 OTRAC: Desarrollo de una Organización Transfronteriza reproducible del tipo Raza/territorio/producto “de la Genética a la Carne de Calidad” para un desarrollo económico sostenible en el Área Pirenaica (modelo raza bovina Gasconne) Editado por CITA, 2012.

Zeballos, G y Sanjuán A., Iniciativas de comercialización de los ganaderos de Raza Gascona y su aplicación en España. Proyecto EFA 88/08 OTRAC: Desarrollo de una Organización Transfronteriza reproducible del tipo Raza/territorio/producto “de la Genética a la Carne de Calidad” para un desarrollo económico sostenible en el Área Pirenaica (modelo raza bovina Gasconne) Editado por CITA, 2012.

Ana I. Sanjuán A., Helena Resano, Gabriela Zeballos, Pierre Sans, Nuria Panella-Riera, M. Mar Campo, Saoussan Khliji, Ana Guerrero, M. Angels Oliver, Carlos Sañudo, Pilar Santolaria. Consumers’ willingness to pay for beef direct sales. A regional comparison across the Pyrenees. Appetite 58 (2012) 1118–1127 Estrategias sostenibles de comercialización de productos agrarios en circuito corto. Informe diagnóstico Comunidad Autónoma de Aragón. 2011

Gracia, A. y Zeballos, G., Preocupación por el bienestar animal y actitudes hacia los productos ganaderos más respetuosos con el bienestar animal: Caracterización y segmentación. ITEA (2011), Vol. 107 (1), 33-47

Sanjuán, A.I., Zeballos, G., Siso, P. Y Resano, H. Capítulo de Libro. “Mejora integral del cultivo del Azafrán del Jiloca”. Proyecto INIA PET 2007-14-C05-04. Editado por CITA, 2011. Capítulo “El uso actual y potencial del azafrán entre los consumidores aragoneses, 67-72.

GRACIA A., ZEBALLOS G., 2011. Preocupación por el bienestar animal y actitudes hacia los productos ganaderos más respetuosos con el bienestar animal: Caracterización y segmentación. ITEA (2011), vol. 107 (1), 33-47

Sanjuán, A.I., ZEBALLOS, G., Resano, H., 2010. El uso actual y potencial del azafrán entre los consumidores aragoneses. Documento de trabajo 10/01. Centro de Investigación y tecnología agroalimentaria de Aragón (CITA) Unidad de Economía Agroalimentaria y de los Recursos Naturales.

GRACIA A., ZEBALLOS G., 2005. Attitudes of retailers and consumers towards the EU traceability and labeling system for beef. Journal of Food Distribution Research, 36 (3), 45- 56.

ZEBALLOS G., GRACIA A., 2004. Perfil de los consumidores de carne de ternera con
Denominación de Origen. Estudios sobre consumo, 70, 157-169.

ZEBALLOS G., GRACIA A., 2004. Trazabilidad y etiquetado obligatorio de la carne de vacuno. Surcos de Aragón, 88, 38-43.

COMUNICACIONES A CONGRESOS:

ZEBALLOS G., GRACIA A., 2004. Perfil de los consumidores de carne de ternera con
Denominación de Origen. V Congreso de Economía Agraria. Santiago de Compostela, 15-17 Septiembre.

GRACIA A., ZEBALLOS G., 2003. Consumers and Retailers Attitudes towards Beef Traceability and Country of Origin Labelled Beef 83rd EAAE Seminar, Food Quality Products in the Advent of the 21st Century: Production, Demand and Public Policy. Chania (Grecia), 4-7 Septiembre.

EXPERIENCIA PROFESIONAL:

Técnica de proyectos (Analista) en el Centro de Investigación Tecnología Agroalimentaria CITA-DGA. Desde octubre 2007 hasta mayo 2013.

AC Consultores. Colaboración en el proyecto “Estudio sectorial de la industria agroalimentaria Aragonesa”. Noviembre-Diciembre 2006.

Servicio de Investigaciones Agroalimentarias – Diputación General de Aragón (SIA-DGA). Realización de Tesis Master. “Estrategias de calidad en la cadena agroalimentaria de carne de vacuno: una visión desde el consumidor y el detallista en Aragón”. Desde Septiembre 2002 hasta febrero de 2004.","rawText":"FORMACIÓN ACADÉMICA Ingeniera Agrónoma. Facultad de Agronomía de la Universidad de Buenos Aires. Nota de tesis fin de carrera: sobresaliente (10). Desde 1983 a abril de 1990. Master en Marketing Agroalimentario. Tesis Master. “Estrategias de calidad en la cadena agroalimentaria de carne de vacuno: una visión desde el consumidor y el detallista en Aragón”. Nota Final: Apto Cum Laude 8 (ocho). Febrero 2004. Centro Internacional de Altos Estudios Agronómicos Mediterráneos (CIHEAM). Instituto Agronómico Mediterráneo de Zaragoza (I.A.M.Z.). Avicultor Diplomado. Diploma otorgado por la Real Escuela Oficial y Superior de Avicultura Barcelona. Junio 1994. FORMACIÓN ADICIONAL: Curso sobre “Community Manager” en modalidad on-line. Impartido por Epistele. Montevideo. Septiembre 2015. Horas lectivas totales: 40. Curso sobre “Investigación de Mercados Agroalimentarios: nuevos enfoques”. Impartido en el IAMZ (Instituto Agronómico Mediterráneo de Zaragoza). Del 5 al 9 de mayo del 2003. Horas lectivas totales: 30. “XII Curso Internacional sobre Economía Agroalimentaria”. Impartido en el Servicio de Investigación Agroalimentaria. Desde el 21 de octubre al 15 de noviembre de 2002. Horas lectivas totales: 140. “Curso de Marketing Agroalimentario”. Organizado por I.A.M.Z. (Instituto Agronómico Mediterráneo Zaragoza). Desde el 1 de octubre del 2001 hasta el 7 de junio del 2002. Zaragoza. Horas Totales: 800 Créditos: 30. EXPERIENCIA LABORAL RELACIONADA CON LA INVESTIGACION COLABORACIÓN EN PROYECTOS: Colaborador en el Proyecto: Estudio de la comercialización internacional de las denominaciones de origen del vino de la provincia de Zaragoza. 302.2-C CPZ Convenio Colaboración DIPUTACIÓN PROVINCIAL DE ZARAGOZA. De enero a mayo de 2013. Dirigido por Luis Miguel Albisu Aguado. Colaborador en el Proyecto: EFA 88/08 OTRAC: Desarrollo de una Organización Transfronteriza reproducible del tipo Raza/territorio/producto “de la Genética a la Carne de Calidad” para un desarrollo económico sostenible en el Área Pirenaica (modelo raza bovina Gasconne). Desde 2009 hasta 2012. Colaborador en el Proyecto: La formación y el empleo en las actividades de comercialización del sector agroindustrial en Aragón. Financiado por Instituto Aragonés de Empleo. Desde junio 2011 a marzo 2012. Colaborador en el proyecto: Estrategias sostenibles de comercialización de productos agrarios en circuito corto. Enero a marzo de 2011. Colaborador en el proyecto: “Estrategias de comercialización del azafrán de Teruel”, financiado por INIA siendo las Entidades Participantes: CITA (coordinador) y Asociación de Productores de Azafrán del Jiloca (AZAJI). Desde 2007 hasta 2010. Investigador responsable: Ana Isabel Sanjuán López. Colaborador en el proyecto: “Percepción, actitudes y aceptación del consumidor hacia la carne de cordero Ojinegro de Teruel” del proyecto: “La diversificación de producciones como alternativa de sosteniblidad de las explotaciones de raza Ojinegra de Teruel”, financiado por el INIA, 2007-2010. Investigador responsable: Azucena Gracia Royo. Colaborador en el proyecto: “Alternativas Sostenibles para la generación de energía en Aragón: una visión desde la demanda” financiado por la Fundación La Caixa, 2008-2010. Investigador responsable: Azucena Gracia Royo. Colaborador en el Proyecto: “Instalación de un centro de distribución de carne bovina en la Unión Europea: Estudio de oportunidades de mercado y localización de un centro de distribución”. Financiado por Instituto de Promoción de la Carne Vacuna Argentina, enero a marzo de 2009. Colaborador en el proyecto: Investigador Principal en el proyecto: “Agricultural Member States modelling for the EU and Eastern European Countries (AGMEMOD2020)” financiado por la UE, 2006-2008. Investigador responsable: Azucena Gracia Royo. Colaborador en el proyecto: “Estudio sobre la estrategia de calidad integral en los productos alimenticios: el caso de la carne fresca de vacuno y ovino” financiado por la CICYT, 2000- 2002. “Grado de aceptación de un nuevo canal de comercialización de productos cárnicos por los consumidores de Zaragoza”. Trabajo Monográfico para el Curso de Especialización Post- Universitaria en Marketing Agroalimentario. Zaragoza, Octubre 2001-Junio 2002. PUBLICACIONES: Albisu, Luis Miguel y Zeballos, María Gabriela. Libro La Economía del vino en España y el Mundo. Capítulo 3 Consumo de vino en España: tendencias y comportamiento del consumidor. Página 63 a 87. Coordinadores Juan Sebastián Castillo Valero y Raúl Compés Lopez. Sanjuán, A.I., Zeballos, G. Y Resano, H. Informe sobre el sistema de Venta directa y su aplicabilidad al sur de los Pirineos. Proyecto EFA 88/08 OTRAC: Desarrollo de una Organización Transfronteriza reproducible del tipo Raza/territorio/producto “de la Genética a la Carne de Calidad” para un desarrollo económico sostenible en el Área Pirenaica (modelo raza bovina Gasconne) Editado por CITA, 2012. Zeballos, G y Sanjuán A., Iniciativas de comercialización de los ganaderos de Raza Gascona y su aplicación en España. Proyecto EFA 88/08 OTRAC: Desarrollo de una Organización Transfronteriza reproducible del tipo Raza/territorio/producto “de la Genética a la Carne de Calidad” para un desarrollo económico sostenible en el Área Pirenaica (modelo raza bovina Gasconne) Editado por CITA, 2012. Ana I. Sanjuán A., Helena Resano, Gabriela Zeballos, Pierre Sans, Nuria Panella-Riera, M. Mar Campo, Saoussan Khliji, Ana Guerrero, M. Angels Oliver, Carlos Sañudo, Pilar Santolaria. Consumers’ willingness to pay for beef direct sales. A regional comparison across the Pyrenees. Appetite 58 (2012) 1118–1127 Estrategias sostenibles de comercialización de productos agrarios en circuito corto. Informe diagnóstico Comunidad Autónoma de Aragón. 2011 Gracia, A. y Zeballos, G., Preocupación por el bienestar animal y actitudes hacia los productos ganaderos más respetuosos con el bienestar animal: Caracterización y segmentación. ITEA (2011), Vol. 107 (1), 33-47 Sanjuán, A.I., Zeballos, G., Siso, P. Y Resano, H. Capítulo de Libro. “Mejora integral del cultivo del Azafrán del Jiloca”. Proyecto INIA PET 2007-14-C05-04. Editado por CITA, 2011. Capítulo “El uso actual y potencial del azafrán entre los consumidores aragoneses, 67-72. GRACIA A., ZEBALLOS G., 2011. Preocupación por el bienestar animal y actitudes hacia los productos ganaderos más respetuosos con el bienestar animal: Caracterización y segmentación. ITEA (2011), vol. 107 (1), 33-47 Sanjuán, A.I., ZEBALLOS, G., Resano, H., 2010. El uso actual y potencial del azafrán entre los consumidores aragoneses. Documento de trabajo 10/01. Centro de Investigación y tecnología agroalimentaria de Aragón (CITA) Unidad de Economía Agroalimentaria y de los Recursos Naturales. GRACIA A., ZEBALLOS G., 2005. Attitudes of retailers and consumers towards the EU traceability and labeling system for beef. Journal of Food Distribution Research, 36 (3), 45- 56. ZEBALLOS G., GRACIA A., 2004. Perfil de los consumidores de carne de ternera con Denominación de Origen. Estudios sobre consumo, 70, 157-169. ZEBALLOS G., GRACIA A., 2004. Trazabilidad y etiquetado obligatorio de la carne de vacuno. Surcos de Aragón, 88, 38-43. COMUNICACIONES A CONGRESOS: ZEBALLOS G., GRACIA A., 2004. Perfil de los consumidores de carne de ternera con Denominación de Origen. V Congreso de Economía Agraria. Santiago de Compostela, 15-17 Septiembre. GRACIA A., ZEBALLOS G., 2003. Consumers and Retailers Attitudes towards Beef Traceability and Country of Origin Labelled Beef 83rd EAAE Seminar, Food Quality Products in the Advent of the 21st Century: Production, Demand and Public Policy. Chania (Grecia), 4-7 Septiembre. EXPERIENCIA PROFESIONAL: Técnica de proyectos (Analista) en el Centro de Investigación Tecnología Agroalimentaria CITA-DGA. Desde octubre 2007 hasta mayo 2013. AC Consultores. Colaboración en el proyecto “Estudio sectorial de la industria agroalimentaria Aragonesa”. 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