Evaluating bids

Multi-Platform Paid Media Specialist Wanted

Published on the April 06, 2024 in Sales & Marketing

About this project

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I'm looking for a specialist in Facebook and Google Ads to handle my paid media campaigns focusing on boosting sales conversions.

Skills and Experience Required:

* Expertise in Facebook and Google Ads platform
* Proven track record with sales conversion campaigns
* Understanding of targeting and reaching diverse age demographics, interests, lookalike audiences and retargeting.
* Excellent communication and networking skills.
* Proficiency in English and Spanish.
* Ability to work during common hours of the Central Time Zone.
* Any certificate on both platforms.

Your main tasks will include creating engaging ads, optimizing the ads for our target demographic, and constantly monitoring and adjusting campaigns to maximize sales conversions. Let's boost our sales together with effective and efficient paid media campaigns.

Key Responsibilities:

Regularly update campaigns to improve performance.
Generate and communicate reports on campaign results.
Conduct keyword research for effective ad targeting.
Ability and knowledge to set up the campaign for different objectives like leads, insta form, awareness, engagement, traffic, video views, search, display and retargeting optimization.
Set up audiences and lookalike audiences based on social media, website, email list.
Set up conversion events.

Additional Qualifications:

Knowledge or experience in utilizing ChatGPT for communication is a plus.
Excellent communication and interpersonal skills.


Location:

Remote candidates are welcome, with a preference for individuals residing in the Americas and able to work during common hours of the Central Time Zone.

To streamline the application process, we encourage applicants to apply through Upwork and utilize the Upwork Time Tracker app for accurate timekeeping during working hours.

Please ensure that your Upwork profile includes relevant work history and skills, showcasing your expertise in Google Ads, Facebook Ads, and proficiency in English and Spanish.

Include your favorite color in your message to confirm you've read all the job details.

Please communicate in English (US) language.

Category Sales & Marketing
Subcategory Advertising on Google, Facebook
Is this a project or a position? Project
Required availability Part time

Project duration 1 to 3 months

Skills needed

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