Comprehensive Social Media Strategy and Content Direction for Instagram and Facebook

We are seeking an experienced social media marketing professional to develop and implement a comprehensive strategy for our Instagram and Facebook presence. This project involves creating a detailed plan to enhance our brand visibility, engage our target audience, and drive growth across both platforms. The selected freelancer will be responsible for defining content pillars, scheduling strategies, and providing guidance on effective social media practices. We are looking for someone who can not only strategize but also oversee the initial content direction to ensure alignment with our brand voice and marketing objectives.