Experienced Clevertap Specialist for Live Customer Retention Journey Optimization

We are seeking an experienced CleverTap specialist to collaborate with our team in live working sessions via Zoom or Google Meet. This role is focused on real-time review, building, and optimization of our customer retention journeys within CleverTap.

About Our Company:
We operate a fashion marketplace primarily targeting customers in Saudi Arabia and the broader GCC markets. Our platform is accessible through dedicated mobile applications on both iOS and Android. CleverTap is already integrated into our systems, and we have partially configured WhatsApp, Push Notifications, and various customer lifecycle campaigns.

Scope of Work:
We require a freelancer to work alongside our team to:
* Conduct a thorough audit of our existing CleverTap journeys.
* Review and enhance our abandoned cart setup.
* Optimize checkout abandonment flows to improve conversion.
* Refine browse abandonment flows to re-engage users.
* Develop and improve wishlist recovery strategies.
* Evaluate current WhatsApp integrations and templates for effectiveness.
* Analyze and improve our customer segmentation strategy.
* Review the delivery and conversion performance of existing campaigns.
* Collaboratively build and optimize new and existing journeys during live sessions.

Required Expertise:
* Strong, proven experience with CleverTap platform.
* Demonstrated ability to create and manage WhatsApp journeys and templates.
* Extensive experience in eCommerce retention and lifecycle marketing.
* Capability to work interactively during live calls, implementing changes and providing guidance.
* Proactive in recommending best practices and strategies to significantly improve conversion rates.

We are looking for a specialist who can start immediately and contribute to our growth.