Experienced Digital Marketing Specialist (Seo, Google/Social Ads) Needed

We are a dermatology clinic seeking an experienced Digital Marketing Specialist to join our team on a part-time basis. We need someone with proven expertise in SEO, Google advertising, and social media advertising to enhance our online presence and drive patient engagement.

This is a part-time role with a flexible schedule, though some overlap with Pacific Time (PT) will be necessary for team meetings and coordination.

Key Responsibilities:
- Develop, implement, and manage comprehensive SEO strategies to improve our website's search engine rankings and organic traffic.
- Create, run, and continuously optimize Google Ads campaigns to maximize reach and conversion.
- Plan, execute, and manage social media advertising campaigns across relevant platforms (e.g., Facebook, Instagram) to support our marketing objectives.
- Monitor and analyze performance data from all digital marketing channels.
- Provide actionable insights and recommendations based on data analysis to refine strategies and improve results.

Required Skills and Experience:
- Demonstrated hands-on experience in managing successful SEO initiatives with measurable outcomes.
- Strong proficiency in setting up, managing, and optimizing campaigns on Google Ads.
- Expertise in social media advertising platforms, including Facebook Ads and Instagram Ads.
- Ability to analyze marketing data, interpret trends, and make data-driven decisions.
- Excellent communication skills and the ability to work effectively and independently.

How to Apply
Please send the following to be considered:
Your resume (PDF)
A brief action plan outlining how you would increase our SEO rankings—what tools or tactics would you use, and what’s your general approach? Think of this as your opportunity to show us how you think.
Links to any previous work (website, portfolio, ad campaigns, social media profiles, etc.).