Experienced Senior Facebook & Instagram Ads Specialist for Aesthetic Clinic Lead Generation

🔹 Position: Senior Meta Ads Specialist (Aesthetics / CO₂ Laser Clinic – UK Market)

❗ IMPORTANT: This is a long-term monthly position (not project-based). Please apply ONLY if you have experience in the aesthetic or medical niche.

Project Type: Long-term
Location: Remote (Brazil/Latin America Preferred)
Compensation: USD $800–$1,200/month (depending on experience + performance)

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⭐ About Us

We are a premium aesthetic clinic in the uk specialising in co₂ laser resurfacing, anti-ageing treatments, and non-surgical procedures.
We operate in a highly regulated market and require an experienced Meta Ads specialist who can run compliant, high-performing lead-gen campaigns.

Our goal is simple:
Generate consistent, high-quality leads for CO₂ Laser consultations at a sustainable CPL.

If you’ve run campaigns in:
✨ Beauty
✨ Aesthetics
✨ Dermatology
✨ Cosmetic clinics
✨ Medspa
✨ Restricted niches
…you’re exactly who we want.

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🎯 Role Responsibilities

You will be responsible for the entire Meta Ads pipeline:

Strategy + Planning

Audience research & targeting for UK-based women (35+)

Creative strategy (hooks, angles, messaging, emotional drivers)

Building compliant, high-intent lead funnels

Campaign Execution

Campaign setup (cbo/abo depending on strategy)

ad set creation + testing frameworks

creative testing, optimisation cycles, rapid iteration

retargeting sequences

compliance

writing asa/meta-compliant copy

avoiding restricted language (claims, medical promises, pain content, b&a risks)

ensuring ads remain approved and stable

performance & reporting

daily monitoring + optimisation

cpl reduction strategies

weekly reporting (clear, structured, actionable)

creative fatigue detection and replacement

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🧠 required experience

candidates must have:

✔ proven meta ads experience in beauty, skincare, cosmetic, medspa, or similar niches
✔ strong understanding of restricted-ad policies
✔ experience generating high-intent leads, not just e-commerce sales
✔ ability to run campaigns end-to-end with minimal supervision
✔ ability to analyse performance and adjust strategy fast
✔ excellent english (c1/c2) – written and spoken
✔ good communication and accountability

bonus:
• experience with uk ad compliance
• experience with co₂ laser, injectables, or anti-ageing treatments
• funnel optimisation (lp → form → booking)

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🔥 ideal candidate personal traits

we're looking for someone who is:

proactive and independent

results-obsessed

creative with angles and hooks

confident writing compliant beauty copy

comfortable in a fast-paced environment

highly detail-oriented

fast and clear in communication

passionate about the aesthetics space

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🌱 future growth opportunity (optional but available)

we are also planning to expand into business mentorship and digital education in 2026-2027, which will include managing meta ads for multiple partner businesses (similar to a boutique pmu-style agency).

For the right candidate, this role has the potential to evolve into:

Lead Media Buyer

Head of Performance

Creative Strategy Lead

Ads Team Manager

Mentorship Support Specialist (if you enjoy teaching)

This is optional — your core role will always remain focused on our clinic's campaigns — but we love working with people who want to grow professionally and take on more responsibility over time.

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💼 How to Apply

To be considered, please submit:

1. A short introduction

Tell us briefly about your experience running ads for beauty/aesthetic brands or restricted niches.

2. Proof of performance

Screenshots of your Meta Ads dashboards (blur client names if needed), including:

Campaign structure (campaign → ad set → ads)

CPL results

Creative examples

cbo/abo testing examples

3. A short Loom video (3–5 minutes)

Explaining:

Your approach to generating high-intent leads

How you optimise campaigns over the first 7 days

A quick walkthrough of a successful campaign you’ve run

4. The word “CO2BRASIL” at the top of your message

(This is to confirm you read the full post.)

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💰 Compensation

USD $800–$1,200 per month depending on:

Experience

Portfolio strength

Results

Availability

Communication

Long-term partnership for the right candidate.

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🧩 Why Work With Us

Stable, long-term partnership

Premium clinic brand

Creative freedom with strategy

Opportunity to scale budgets

No micromanaging — full ownership of ads

We value innovation, speed, and clear communication