Marketing, Influencer & Social Media Specialist (Full-Time or Part-Time)

Project overview

Creative Hub & Immersive Experience Space – Barcelona We are a creative hub in Barcelona offering ceramics workshops, creative experiences, occasional exhibitions, and community events (Casa Panot) as well as a new immersive paint concept (BornToColor / Splatter Room). We are looking for a Performance Marketing, Influencer & Social Media Specialist to help us reach new audiences, strengthen our community, and grow bookings. This role is about more than keeping our social media channels visually appealing — it’s about creating strategies and campaigns that bring people through the door, fill our workshops, build loyal audiences, and turn awareness into measurable growth. 🔹 Responsibilities - Plan and run paid social campaigns (Meta, TikTok, Google Ads) with a focus on conversions. - Manage influencer collaborations (Barcelona-based creators in lifestyle, events, family, and tourism). - Oversee and grow our social media channels (Instagram, TikTok, LinkedIn, newsletters). Create and manage a content calendar, coordinate with designers/photographers, and ensure a consistent brand voice. - Engage with our community online (DMs, comments, UGC, post-event recaps) to build loyalty. - Optimize ad spend and track roi (cpc, cpl, conversion rates). - Set up and maintain proper tracking (Meta Pixel, GA4, UTMs). - Prepare monthly reports summarizing campaign results, influencer ROI, and social KPIs. - Propose and execute creative campaigns for both locals and tourists. - Manage and optimize partner accounts (Airbnb, GetYourGuide, and similar platforms) to increase visibility and bookings. 🔹 Requirements - Experience in performance marketing, influencer management, and social media strategy is highly valued; - A proven track record of measurable results (cpc, roi, conversions) is a strong plus; -we also welcome applications from motivated talents who can demonstrate creativity, analytical thinking, and a results-driven mindset, even if they have fewer years of formal experience; - excellent communication and content coordination skills; - english and spanish required; catalan is a bonus. - Based in or familiar with Barcelona; knowledge of the local creator scene is important. -Experience in hospitality, tourism, entertainment, or creative industries is a plus. 🔹 Role Options - Full-Time: Lead ongoing campaigns, manage influencer partnerships, oversee social media channels, and deliver continuous growth. - Part-Time / Freelance: Run specific campaigns, collaborations, or seasonal projects (e.g., Launches, holiday promotions) with flexible hours.

Category Sales & Marketing
Subcategory Other
Project size Small
Is this a project or a position? Project
Required availability As needed

Delivery term: Not specified

Skills needed